Seller Center

$10,000 eBay Live X Up & Running Grants

Applications close June 25th at 4pm(PT)/6pm(ET)

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Apply today for $10,000 to boost your business on eBay Live

eBay Live X Up & Running Grants gives a chance for 10 sellers to propel their growth trajectory with eBay Live.

2026 Grantees will receive:

$10,000 grant
1-1 onboarding, management & marketing with the eBay Live Team
full kit of pro-level live selling equipment

Start your application

You could be the next

Since 2020, Up & Running Grants have helped sellers achieve their goals… kickstart your selling journey on eBay Live.

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Hear from our 2025 Grantees

“This grant is an incredible validation of my hard work and a crucial catalyst for my next phase of growth. My plan is to use these funds to expand my product offerings and fulfill orders more efficiently, allowing me to scale my business faster and continue building my company on the eBay platform.”

- Creative Shirts and More, Jessica Hartman
“This opportunity is a testament to the amazing work our team does every day to a difference in our community for animals. (says Tanya) With these funds, we’ll be able to upgrade our technology to streamline our operations and improve efficiency, so we focus on what we love most: supporting animal rescues and helping our community.”

- Second Life Thrift Store, Inc., Tanya Mahrous & Tobias
“Vinyl615 is committed to sharing the story, beauty and incredibly unique sound of vinyl records. With assistance from the eBay Up & Running Program, we will have the opportunity to purchase much needed new albums, and source used vinyl.”

- Vinyl615, Matthew Carlisle

Join the community

Connect with eBay sellers and be a part of a vibrant community powering the world's most diverse and dynamic marketplace.

eBay Community is the place for sellers to ask questions, get ideas and connect with each other, mentors, experts and eBay staff.
Our seller events page offers opportunities to connect with sellers through Seller Circles and eBay hosted events for learning from staff, networking, live Q&As, and more.
Our Announcements board will keep you up-to-date with the latest eBay news and updates.

eBay for Sellers on Instagram shares timely advice and updates as well as inspiration to help you thrive.

Learn more about eBay Live

eBay Live is our live shopping platform, letting buyers browse and purchase in a real-time, interactive environment. It’s a new way for sellers to build their brand and connect directly with buyers on one of the world’s largest marketplaces. With eBay Live you can:

Make a connection - Step into the world of live selling on eBay, where you can tell the story behind your business and products. No one can tell your story better than you—share your excitement!
Interact live - eBay buyers can view, chat, ask questions, give feedback, vote, and buy online during eBay Live selling. Educate buyers about your products and share insights that will help them move forward on their buying journey.
Win buyers - Build buyer trust, expand your customer base, and grow your repeat business through consistent and engaging live streams on eBay Live.

Apply now

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