• Use eBay’s AI background enhancement tool to create studio-quality photos for your listings
• Easily manage your marketing with a simpler, streamlined experience
• Our new sell-through rate metric allows you to see the demand for an item, making this tool more powerful than ever in determining the market value of your items to help you price and sell them.

What you need to know

With an eBay Store subscription, you can unlock a powerful suite of marketing and discount tools designed to accelerate your sales. Now, you can experience an updated look and feel of your Store pages that make it easier for you to stay on top of your campaigns and monitor the success of your discounts.

Faster to find what you need

Featuring streamlined navigation and a crystal clear overview of your active discounts, your redesigned seller Marketing Tab puts you in the driver’s seat. The simplified left-hand navigation bar provides easy access to your Summary and Discounts pages, plus useful links to your buyer groups and social pages. We’ve also renamed “Promotions” as “Discounts” for more clarity. 

See how your discounts are impacting your sales

Your redesigned Summary page gives you an overall snapshot of your promotional activity, and highlights areas where you might be able to improve your sales. Also, the new Discounts page uses fresh new graphics and performance metrics to give you a clearer view of how your offers are performing, and ensures that you have all the information you need to optimize your business.

By offering different types of discounts, you can catch your buyers’ attention and encourage more sales.

You can choose from:

Spread the word

Let your customers know about your new and featured products, share news about sales, coupons, and discounts. 

• Store newsletter - Build your brand and connect with buyers over email with ready-made newsletter templates
• Social sharing - Easily create posts to share with your buyers across your social platforms to drive more visits to your listings

Next steps

There’s nothing new for you to do, just enjoy the new experience as it gradually rolls out to all sellers over the next few weeks. If you’re an eBay Store subscriber, head over to your Seller Hub Marketing tab, try out the new features, and start creating and managing your discounts. 

Don’t have a Store subscription? Now’s the perfect time to give it a try and open your eBay Store. You'll have access to all of these marketing tools, plus more great features to help you grow your business.

What you need to know

A few months ago, we announced that the Product research tool (formerly Terapeak) became available on mobile. To give you deeper insights, we’ve now added the brand new sell-through rate metric you’ve been asking for, so you can see the demand for an item. Read on to find out how the tool works, and what sellers are saying. 

How the tool works

Product research is a free, powerful tool that gives you access to three years of eBay sales and pricing data to help you make more informed decisions about your listings. It shows trends, buyer demand, and even sold listings from other sellers. This equips you with the insights you need to easily determine the popularity of your items, understand their market value, and decide how to price them. 

With the new sell-through rate metric, you’ll be able to see the percentage of similar items sold during a specific period of time. This means you can estimate the speed at which these items are selling, allowing you to quickly price your own items and get them on the market. 

Some of the other data you can see in the tool includes:

• Actual sold price (incl. the accepted price for Best Offer listings)
• Average sold price 
• Sold price range
• Percentage sold with free shipping/average shipping and number of sellers who have sold the product
• A price trend graph

The tool also has tons of other features, like a time-saving “Sell one like this” option. It  does all of the hard work for you by creating a new listing and pre-populating it with information from a previously sold one. All you have to do is modify the listing to describe your own item. You can also use advanced filters to refine your search settings and view a custom number of days, so you only ever see what matters to you.

Product research is available to all sellers on desktop when opted in to Seller Hub. To be able to opt in, you’ll need to have made at least one sale, then just click “Start using Seller Hub.” You can also use the tool on mobile if you have one active listing or have previously listed and sold within the last 90 days. 

Start using Product research now to get the info you need to unlock your selling potential.