eBay Live policy

Chance listings

Listings that offer an opportunity to win an item by chance or contest aren't allowed on eBay.

Items not allowed include:

• Contests
• Lotteries
• Raffles
• Random drawings

Items that we allow must follow these guidelines:

• Bonuses are allowed as long as identical bonuses are included for all buyers
• Case breaks, box breaks, and pack breaks may be sold by pre-approved sellers only, and the buyer must receive the entire pack, box, or slot they purchased
• Grab bags or mystery boxes may be listed under the following conditions:
  • The listing contains general information about what is included
  • The listing does not single out items with monetary or collector's value, unless they are included with every purchase
• Giveaways and sweepstakes must be pre-approved and conducted through an official partnership with eBay through eBay Live

See our Chance listings policy for more information.

Intellectual property

Unauthorized use of intellectual property during eBay Live events is not allowed. Intellectual property can be infringed upon in the video and audio of the eBay Live event, as well as in the chat interface during the event.

Examples of content that's not permitted include:

• Counterfeit products (displaying such products in images or videos)
• Encouraging infringement in a livestream
• Infringing on copyright, design rights, or patent rights in a livestream
• Violating a rights owner's right of publicity in a livestream

See our Verified Rights Owner (VeRO) policy, Counterfeit item policy, and Encouraging infringement policy for more information.

Music, sounds, video clips, and images

You may only play music or sounds, or display images or videos, to which you own the rights or have explicit, written consent to use on eBay Live. Any unauthorized use of music, sounds, videos, or images may result in the removal of your listing, stream, or post-live replay.

Event images, including the thumbnail, must not infringe third-party rights and must follow all eBay policies, including our Images, videos and text policy.

If you are an intellectual property rights owner and an item or listing infringes on your intellectual property rights, you can report the listing - opens in new window or tab.

Simulcasting

eBay Live streams may not be simultaneously streamed on other live-commerce platforms, but may be simultaneously streamed on non-auction platforms, such as Twitch, YouTube, Instagram, or Kick.

Product street date

All products sold must follow the product release schedules and street dates set by vendors, manufacturers, and distributors and must follow our Presale policy.

Alcohol and drug consumption

You may not show or imply consumption of alcohol or drugs while broadcasting.

Camera framing and clear listings

Buyers need to know what they are purchasing, so follow these best practices to help you increase the chances buyers are able to enjoy your stream and prevent misunderstandings:

• When performing trading card pack rips, case breaks, and any opening or unboxing activity, all products must stay within the camera frame of the broadcast and be clearly visible at all times while being opened
• Show all angles and appropriate close-ups to ensure buyers can identify the product. Any distinguishing characteristics and the item's condition must be visible before the product leaves the camera frame
• Avoid generic and placeholder listings that do not describe what is being sold. Although generic listings are not prohibited, if a buyer claims that they didn't receive the correct item or that it was not as described in the listing, you may be required to accept a return
• Don't alter what's being offered during the stream so that it no longer matches the original eBay listing
• Live streams should be actively engaged. Starting a stream too early or left without a host can result in the stream being closed

Keep your account information up to date

Make sure your contact details in your eBay account are current. Accurate information helps to facilitate effective communication between buyers, sellers, and eBay.

Commitment to purchase

When you place a bid or select "Buy It Now," you're entering into a binding agreement to purchase the item. Buyers are required to pay for items within 4 calendar days, and failure to pay may result in order cancellation and an unpaid cancellation recorded on your account. Learn more in our Unpaid item policy.

Understanding listings

Carefully review the item descriptions, shipping details, and all seller terms before you commit to buy, in order to avoid any misunderstandings.

Appropriate use of feedback

Our community expects honest, transparent feedback. We allow buyers to share their experiences with the community but will remove harmful or irrelevant comments and images. Learn more in our Feedback policy.

Unwelcome and malicious buying

Actions intended to disrupt a seller's business or manipulate listings, such as bidding without intent to purchase or retracting bids to affect bidding dynamics, are not allowed. Learn more about our rules and policies for buyers.