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Mar 09, 2008
Advertising Textbook
I got this testbook for my advertising class. I've read a few of the assigned chapters so far and I like the writing in the book. Most textbooks are drab and boring, cut and dry text. This book, however, is a pretty easy one to read. I've caught myself chuckling at a few of the silly things they say within the text. It's also very informative.
I recommend it for anyone taking an advertising course.