NEW Marketing BY Dhruv Grewal and Michael Levy, 7th Edition Hardcover. Brand new but has minor liquid damage along the bottom corner edge as seen in the pictures. All pictures are of actual item for sale. Free shipping.
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About this product
Product Identifiers
PublisherMcGraw-Hill Higher Education
ISBN-101260087719
ISBN-139781260087710
eBay Product ID (ePID)9038576483
Product Key Features
TopicMarketing / General
Book TitleMarketing
Publication Year2018
Number of PagesXli, 662 Pages
LanguageEnglish
IllustratorYes
GenreBusiness & Economics
AuthorDhruv Grewal, Michael Levy
FormatHardcover
Additional Product Features
LCCN2018-043778
Dewey Edition23/eng/20230824
Dewey Decimal658.8
SynopsisM: MARKETING is the newest Principles of Marketing textbook on the market, and was created with students and professors needs in mind. The content is the same as in the hard bound Grewal/Levy 1/e, except that a few of the chapters are combined. Students receive a cost-effective, easy to read text complete with study resources (both print and online) to help them review for tests and apply chapter concepts. Professors receive a text that contains all the pertinent information we know they cover in Principles of Marketing - yet in a more condensed format that is easier for students to cover. It also contains gradable online assignments for instructors to assign. MARKETING also includes comprehensive teaching support and online supplements.