Oops! Looks like we're having trouble connecting to our server.
Refresh your browser window to try again.
About this product
Product Identifiers
PublisherMBI Publishing Company LLC
ISBN-100760303053
ISBN-139780760303054
eBay Product ID (ePID)829845
Product Key Features
Number of Pages160 Pages
Publication NameBoulevard Photographic : the Art of Automobile Advertising
LanguageEnglish
Publication Year1997
SubjectAutomotive / General
TypeTextbook
AuthorJim Williams
Subject AreaTransportation
FormatHardcover
Dimensions
Item Height0.8 in
Item Weight40.5 Oz
Item Length10.4 in
Item Width10.4 in
Additional Product Features
Intended AudienceScholarly & Professional
LCCN97-016672
Dewey Edition21
IllustratedYes
Dewey Decimal778.9/9629222/0922
SynopsisThe most striking, stunning, and memorable photos from Boulevard Photographic, the source for automotive advertising photography from the mid-1950s to the '80s, is presented here for the first time in any book.Photographers Jim Northmore and Mickey McGuire launched their Boulevard studio in 1955, and their innovative, imaginative style captured the elegance, power, and lifestyle imagery that auto makers wanted to convey in advertising.Their work was so effective that they worked for all the major US auto makers at the same time and for several European car companies. Whether shooting in studios or on location, the creative Boulevard Photographic staff captured the exact image auto makers wanted to present.Since even the oldest film was properly preserved -- and some of it was shot on enormous 8-1/2x11 -inch transparencies -- the quality of the photo reproductions throughout the book is breathtaking.
Great book on automotive advertising and phenomenal photography. A great read, or picture book depending on how you leisurely turn the pages. Great addition to any collection of art and print.
A great review of mid century advertisement photography.
IT is a great book on photographic art for advertising purposes. This book was recommended by a friend of mine who is the editor of the "Coromerent " magazine of the Packard Club.