Southwest Airlines by Chris Lauer (2010, Hardcover)

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About this product

Product Identifiers

PublisherBloomsbury Publishing
ISBN-100313378630
ISBN-139780313378638
eBay Product ID (ePID)80124913

Product Key Features

Number of Pages208 Pages
LanguageEnglish
Publication NameSouthwest Airlines
SubjectAviation / Commercial, New Business Enterprises, Corporate & Business History
Publication Year2010
TypeTextbook
Subject AreaTransportation, Business & Economics
AuthorChris Lauer
FormatHardcover

Dimensions

Item Height0.5 in
Item Weight16.7 Oz
Item Length9.2 in
Item Width6.1 in

Additional Product Features

Intended AudienceCollege Audience
LCCN2010-000934
Dewey Edition22
Reviews"Lauer, a freelance writer and editor, draws from interviews with leaders, managers, employees, and passengers of Southwest Airlines to provide a discussion of the company from its early days to the present, as well as its unique corporate culture that puts employees first. He also describes the company as a role model for other organizations, its customer service, leadership, people-friendly attitude, and corporate, hiring and training, and employee practices." -- Reference & Research Book News, "Lauer, a freelance writer and editor, draws from interviews with leaders, managers, employees, and passengers of Southwest Airlines to provide a discussion of the company from its early days to the present, as well as its unique corporate culture that puts employees first. He also describes the company as a role model for other organizations, its customer service, leadership, people-friendly attitude, and corporate, hiring and training, and employee practices." - Reference & Research Book News, "Lauer, a freelance writer and editor, draws from interviews with leaders, managers, employees, and passengers of Southwest Airlines to provide a discussion of the company from its early days to the present, as well as its unique corporate culture that puts employees first. He also describes the company as a role model for other organizations, its customer service, leadership, people-friendly attitude, and corporate, hiring and training, and employee practices." - Reference and Research Book News
Number of Volumes1 vol.
Dewey Decimal387.7/4206573
SynopsisSouthwest Airlines turns in-depth interviews with the company's leaders, managers, employees, and passengers into a powerful case study of this highly successful, game-changing business. Ranging from the early days of the company to the present, the book covers the history of the airline and its founders, while also detailing the unique corporate culture that attracts employees and passengers alike. Throughout its history, Southwest has championed a culture that puts employees first, creating a productive workforce by hiring for "attitude before aptitude" (because skills can be taught) and allowing employees to be themselves at work. The founders' philosophies of "servant leadership" and a "fun-LUVing" attitude continue to attract employees and influence the company's daily work today. In detailing the airline's inner workings in the words of its own people, this book shows other companies how they can emulate Southwest's powerful business model and strategies, as well as its hiring practices and corporate culture., Using the words of its own people, this intriguing book provides an in-depth look at the incredibly successful airline that changed the rules of the game with a no-frills business model and innovative corporate culture., Using the words of its own people, this intriguing book provides an in-depth look at the incredibly successful airline that changed the rules of the game with a no-frills business model and innovative corporate culture. Southwest Airlines turns in-depth interviews with the company's leaders, managers, employees, and passengers into a powerful case study of this highly successful, game-changing business. Ranging from the early days of the company to the present, the book covers the history of the airline and its founders, while also detailing the unique corporate culture that attracts employees and passengers alike. Throughout its history, Southwest has championed a culture that puts employees first, creating a productive workforce by hiring for "attitude before aptitude" (because skills can be taught) and allowing employees to be themselves at work. The founders' philosophies of "servant leadership" and a "fun-LUVing" attitude continue to attract employees and influence the company's daily work today. In detailing the airline's inner workings in the words of its own people, this book shows other companies how they can emulate Southwest's powerful business model and strategies, as well as its hiring practices and corporate culture.
LC Classification NumberHE9803.S68L38 2010

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