It lasts longer; it brakes better and is quieter. Features EBC Brake-In surface coating which conditions rotor surface and accelerates pad bed-in. Nominal friction coefficient 0.5 with approx. 50-percent dust reduction.Most EBC Red Ceramic pads are approved to ECE R90 brake safety regulation.
When coupled with drilled & slotted rotors these pads give the best stopping power on the market. They work as good if not better than any brake set on any high end performance car on the market !! I put my name on it. You don't need to spend 5 or 10 grand for Grand Prix performance braking. These pads with the right rotors will do it. I decreased the stopping distance in my E320 ( which already had great breaks ) at 80 mph by over 30 feet. You do the math.