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Economics of Strategy by David Dranove, Mark Schaefer, David Besanko, Scott Schaefer and Mark Shanley (2009, Hardcover)

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About this product

Product Information

In today's global recession, strong management of firms and organizations are of the utmost importance. Best-selling Economics of Strategy focuses on the key economic concepts students must master in order to develop a sound business strategy. Bringing economic theory and strategic analysis to life in an engaging and uniquely modern way, Besanko et al. have collaborated for over 15 years to build an introductory business course that combines basic concepts from economic theory of the firm and industrial organization with ideas from modern strategy literature. The newly revised 5th edition offers more real-world applications to make materials studied in undergraduate Managerial Economics, Business Strategy, and Industrial Organization courses relevant . Armed with general principles, today's students-tomorrow's future managers-will be prepared to adjust their firms' business strategies to the demands of the ever-changing environment.

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0470373601
ISBN-13
9780470373606
eBay Product ID (ePID)
71830307

Product Key Features

Author
David Dranove, Mark Schäfer, Scott Schäfer, Mark Shanley, David Besanko
Publication Name
Economics of Strategy
Format
Hardcover
Language
English
Publication Year
2009
Type
Textbook
Number of Pages
624 Pages

Dimensions

Item Length
10in
Item Height
1.1in
Item Width
8.3in
Item Weight
0 Oz

Additional Product Features

Lc Classification Number
Hd30.28.B4575 2010
Edition Number
5
Reviews
Dybek brings serious talent to bear... [The novel] finishes on a powerful note of moral murkiness... Evocative.
Table of Content
Introduction. Strategy and Economics.Part One. Economic Foundations of Strategy.Chapter 1. Basic Microeconomic Principles.Chapter 2. Economies of Scale and Scope.Chapter 3. Agency and Coordination.Chapter 4. The Power of Principles - An Historical Perspective.Part Two. Firm Boundaries.Chapter 5. The Vertical Boundaries of the Firm.Chapter 6. Organizing Vertical Boundaries: Vertical Integration and Its Alternatives.Chapter 7. Diversification.Part Three. Market and Competitive Analysis.Chapter 8. Competitors and Competition.Chapter 9. Strategic Commitment.Chapter 10. The Dynamics of Pricing Rivalry.Chapter 11. Entry and Exit.Chapter 12. Industry Analysis.Part Four. Strategic Position and Dynamics.Chapter 13. Strategic Positioning for Competitive Advantage.Chapter 14. Sustaining Competitive Advantage.Chapter 15. The Origins of Competitive Advantage: Innovation, Evolution, and Environment.Part Five. Internal Organization.Chapter 16. Performance Measurement and Incentives in Firms.Chapter 17. Strategy and Structure.Chapter 18. Environment, Power, and Culture.
Copyright Date
2010
Topic
Economics / Microeconomics, Economics / General
Lccn
2008-049817
Dewey Decimal
658.4/012
Intended Audience
College Audience
Dewey Edition
23
Genre
Business & Economics

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item 1 Economics of Strategy - Hardcover By Besanko, David - GOOD
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item 2 Economics of Strategy Hardcover
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item 4 Economics of Strategy by Besanko, David; Dranove, David; Shanley, Mark
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5 out of 5 stars
by khohlicommsSep 11, 2019
Great text
Well detailed illustrations. Practical and informative.
Verified purchase: Yes | Condition: Pre-owned
3 out of 5 stars
by theunetteFeb 06, 2010
Good so far
I was required to buy the textbook for my MBA class, and I find the information given so far sufficient for keeping up with the class.

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