Reviews
"Shows themagicin leadership - and theleadershipin magic! Read this book!" -Marshall Goldsmith,New York Timesbest-selling author ofWhat Got You Here Won't Get You There,winner ofthe Harold Longman Award for Business Book of the Year. "InCreating Magic,Lee Cockerell delivers his ideas about leadership in a common sense way that can really reach people and help them improve their effectiveness at work, at home, and in their communities. His valuable leadership strategies and remarkable Disney stories will ring true for everyone who reads this book." -Ken Blanchard, coauthor ofThe One Minute Manager®andThe One Minute Entrepreneur "Elegant in its simplicity and practicality, Lee has distilled many powerful leadership strategies into the lessons many of us learned as children. They are no less relevant to our working lives. At its core, Creating Magic is a collection of stories that reminds us to demonstrate care and respect for every member of the team and to focus our efforts not our ourselves but on the people we lead." -George Bodenheimer, President, ESPN, Inc and ABC Sports "Lee's common sense principles and down to earth storytelling is refreshing. His book will help leaders and managers at all levels become better in all parts of their lives." -Lee Huebner, Director of the School of Media and Public Affairs, Georgetown University. "…Creating Magictranscends the leadership business-speak so prevalent in modern day motivational tomes and offers a real approach to sensible and practical strategies culled from the experience of a lifetime spent in pursuit of leadership excellence.!" -Ted J. Kleisner, President and Chief Executive Officer, Hershey Entertainment & Resorts Company "Disney is one of the world's prime exemplars of service having pioneered and implemented much of what is today seen as best practice in service management. Lee Cockerell has played a major role in this….For those wishing to learn how Disney has achieved its reputation for service, this will be a book to read." -Chris Voss, Professor of Operations and Technology Management, London Business School "In the hospitality industry, people are our most important asset. No one understands how to develop this asset better than Lee Cockerell who clearly articulates in Creating Magic how leadership environments that are committed to achieving excellence through lifelong learning, continually honing our professional competence, maintaining personal control, and rewarding behaviors that recognize the personal worth and reinforce the professional accomplishments of our fellow team members will create a culture of shared vision, trust and a "can do" sense of individual empowerment. The result: pure "Magic" …. Lee's "10 Common Sense Leadership Strategies" will contribute much to the success of any endeavor." -Dieter Huckestein, past President - American Hotel & Lodging Association, Chairman of Conrad Hotels and President - Hotel Operations, Hilton Hotels Corporation (retired). "Lee is a powerhouse when it comes to developing and inspiring leadership in front line employees and managers. During my years working with him at Disney and in all of my senior management positions since, I have used his leadership philosophies to successfully develop effective leaders and cultivate business environments focused on service excellence. Creating Disney Magic will be a must-read for anyone who wants to make a positive organizational difference built on highly engaged employees delivering exceptional service." -Karl Mc, "InCreating Magic,Lee Cockerell delivers his ideas about leadership in a common sense way that can really reach people and help them improve their effectiveness at work, at home, and in their communities. His valuable leadership strategies and remarkable Disney stories will ring true for everyone who reads this book." -Ken Blanchard, coauthor ofThe One Minute Manager®andThe One Minute Entrepreneur "Lee's common sense principles and down to earth storytelling are refreshing. His book will help leaders and managers at all levels become better in all parts of their lives." -Lee Huebner, Director of the School of Media and Public Affairs, Georgetown University "Disney is one of the world's prime exemplars of service, having pioneered and implemented much of what is today seen as best practice in service management. Lee Cockerell has played a major role in this . . . For those wishing to learn how Disney has achieved its reputation for service, this will be a book to read." -Chris Voss, Professor of Operations and Technology Management, London Business School, "In "Creating Magic, "Lee Cockerell delivers his ideas about leadership in a common sense way that can really reach people and help them improve their effectiveness at work, at home, and in their communities. His valuable leadership strategies and remarkable Disney stories will ring true for everyone who reads this book." --Ken Blanchard, coauthor of "The One Minute Manager(R) "and" The One Minute Entrepreneur" "Lee's common sense principles and down to earth storytelling are refreshing. His book will help leaders and managers at all levels become better in all parts of their lives." --Lee Huebner, Director of the School of Media and Public Affairs, Georgetown University "Disney is one of the world's prime exemplars of service, having pioneered and implemented much of what is today seen as best practice in service management. Lee Cockerell has played a major role in this . . . For those wishing to learn how Disney has achieved its reputation for service, this will be a book to read." --Chris Voss, Professor of Operations and Technology Management, London Business School
