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About this product
Product Identifiers
PublisherLulu Press, Inc.
ISBN-101430315598
ISBN-139781430315599
eBay Product ID (ePID)63156610
Product Key Features
Book TitleIs Your Business Right for Franchising?
Number of Pages142 Pages
LanguageEnglish
Publication Year2007
TopicGeneral, Franchises
GenreBusiness & Economics
AuthorRalph Massetti Jr.
FormatTrade Paperback
Dimensions
Item Length9 in
Item Width6 in
Additional Product Features
Intended AudienceTrade
SynopsisThis book is written to offer would-be Franchisors the virtual experience and benefit of personally speaking with an expert Franchise Consultant about franchising their business.It provides straight-talk advice concerning every business and personal consideration which needs to be contemplated when deciding whether to franchise a business including:Whether your business is ready to franchise, Options for expanding your business, What to expect as a Franchisor, Introduction to the franchise development process, Branding and marketing for Franchisors, Other factors that impact your chances for success, Choosing a Franchise Developer, Sample Uniform Franchise Offering Circular (UFOC) and more. Ralph Massetti is President & CEO of The Franchise Builders, a franchise consulting, development, marketing and technology firm. He also holds a Bachelors and Master Degree in Business Administration, and is a candidate for the prestigious Certified Franchise Executive (CFE) designation., This book is written to offer would-be Franchisors the virtual experience and benefit of personally speaking with an expert Franchise Consultant about franchising their business.It provides straight-talk advice concerning every business and personal consideration which needs to be contemplated when deciding whether to franchise a business including:Whether your business is ready to franchise, Options for expanding your business,What to expect as a Franchisor,Introduction to the franchise development process,Branding and marketing for Franchisors,Other factors that impact your chances for success,Choosing a Franchise Developer,Sample Uniform Franchise Offering Circular (UFOC) and more. Ralph Massetti is President & CEO of The Franchise Builders, a franchise consulting, development, marketing and technology firm. He also holds a Bachelors and Master Degree in Business Administration, and is a candidate for the prestigious Certified Franchise Executive (CFE) designation.