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Essentials of Marketing : A Global-Managerial Approach by William D. Perreault and E. Jerome McCarthy (2005, Hardcover)
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Explore the world of marketing with this exciting set of Essentials of Marketing: a Global-Managerial Approach.
- Buy It NowEssentials of Marketing : A Global Managerial Approach 10th EDT Textbook Set +CD
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About this product
Product Identifiers
PublisherMcGraw-Hill Companies, T.H.E.
ISBN-100072935898
ISBN-139780072935899
eBay Product ID (ePID)46012275
Product Key Features
Edition10
Book TitleEssentials of Marketing : a Global-Managerial Approach
Number of PagesXL, 638 Pages
LanguageEnglish
TopicMarketing / General
Publication Year2005
IllustratorYes
GenreBusiness & Economics
AuthorWilliam D. Perreault, E. Jerome Mccarthy
Book SeriesThe Mcgraw-Hill/Irwin Series in Marketing
FormatHardcover
Additional Product Features
LCCN2005-043864
Dewey Edition22
Dewey Decimal658.8
LC Classification NumberHF5415.M378 2006
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