About this product
Product Identifiers
PublisherSchiffer Publishing, The Limited
ISBN-100764305999
ISBN-139780764305993
eBay Product ID (ePID)449293
Product Key Features
LanguageEnglish
TopicIndustries / Retailing, General, Technical & Manufacturing Industries & Trades, Technology & Engineering, Antiques & Collectibles, Business & Economics
AuthorJoyce & Terry Losonsky
IllustratorYes
Dimensions
Item Length11 In.
Item Height0.6 In.
Item Width8.5 In.
Item Weight38.5 Oz
Additional Product Features
LCCN98-017409
Book TitleMcDonald's Pre-Happy Meal Toys from the Fifties, Sixties, and Seventies
Number of Volumes1 vol.
Dewey Decimal688.7/2/0973075
Intended AudienceTrade
SynopsisWelcome to the world of McDonald's*r Pre-Happy Meal*r Toy collecting-Americana at its best! This book chronicles the colorful and nostalgic toys distributed by the McDonald's Corporation from 1955 through the creation of the Happy Meal concept in 1979. Here are detailed descriptions and over 850 color photographs of all early promotional items and premiums distributed by McDonald's, colorful stories surrounding the McDonaldland cast of characters, and a complete, chronological listing of the jingles, slogans, signs, and themes used by this prolific organization through the years. Check-off boxes and a comprehensive index are provided to help in organizing your collection, plus the authors' established numbering system is used to identify all items. You'll want to complete your McDonald's library with the Losonsky's companion volumes: McDonald's*r Happy Meal*r Toys from the Eighties, McDonald's*r Happy Meal*r Toys from the Nineties, and McDonald's*r Happy Meal*r Toys Around the World.Now join Ronald McDonald and all the McDonaldland characters on an irresistible tour of McDonald's Pre-Happy Meal toys!, Welcome to the world of McDonald's*r Pre-Happy Meal*r Toy collecting-Americana at its best This book chronicles the colorful and nostalgic toys distributed by the McDonald's Corporation from 1955 through the creation of the Happy Meal concept in 1979. Here are detailed descriptions and over 850 color photographs of all early promotional items and premiums distributed by McDonald's, colorful stories surrounding the McDonaldland cast of characters, and a complete, chronological listing of the jingles, slogans, signs, and themes used by this prolific organization through the years. Check-off boxes and a comprehensive index are provided to help in organizing your collection, plus the authors' established numbering system is used to identify all items. You'll want to complete your McDonald's library with the Losonsky's companion volumes: McDonald's*r Happy Meal*r Toys from the Eighties, McDonald's*r Happy Meal*r Toys from the Nineties, and McDonald's*r Happy Meal*r Toys Around the World. Now join Ronald McDonald and all the McDonaldland characters on an irresistible tour of McDonald's Pre-Happy Meal toys, Welcome to the world of McDonald's*r Pre-Happy Meal*r Toy collecting-Americana at its best! This book chronicles the colorful and nostalgic toys distributed by the McDonald's Corporation from 1955 through the creation of the Happy Meal concept in 1979. Here are detailed descriptions and over 850 color photographs of all early promotional items and premiums distributed by McDonald's, colorful stories surrounding the McDonaldland cast of characters, and a complete, chronological listing of the jingles, slogans, signs, and themes used by this prolific organization through the years. Check-off boxes and a comprehensive index are provided to help in organizing your collection, plus the authors' established numbering system is used to identify all items. You'll want to complete your McDonald's library with the Losonsky's companion volumes: McDonald's*r Happy Meal*r Toys from the Eighties, McDonald's*r Happy Meal*r Toys from the Nineties, and McDonald's*r Happy Meal*r Toys Around the World. Now join Ronald McDonald and all the McDonaldland characters on an irresistible tour of McDonald's Pre-Happy Meal toys!
Publication Year1998
FormatTrade Paperback
Dewey Edition21
LC Classification NumberNK6213.L682 1998
Number of Pages212 pages
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Ratings and Reviews
Most relevant reviews
- Aug 23, 2021
Not as advertised on book cover
I bought this book because the cover says it contains info on “all early promotional items and premiums distributed by McDonald’s.” It does not. I have a Magic Lid (1970) and Happy Lid (1971) that are not mentioned in the book. I was hoping to find background info on those 3 pre-Happy Meal premiums and any more similar items I may have missed. What a disappointment to find out the book isn’t complete as advertised. Waste of money and time.Verified purchase: Yes
