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Vanishing Newspaper [2nd Ed] : Saving Journalism in the Information Age by Philip Meyer (2009, Trade Paperback)

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Vanishing Newspaper : Saving Journalism in the Information Age, Paperback by Meyer, Philip, ISBN 0826218776, ISBN-13 9780826218773, Brand New, Free shipping in the US "In this edition, Meyer's analysis of the correlation between newspaper quality and profitability is updated and applied to recent developments in the newspaper industry. Meyer argues that understanding the relationship between quality and profit is central to sustaining journalistic excellence and preserving journalism's unique social functions." -- Provided by the to sustaining journalistic excellence and preserving journalism's unique social functions." -- Provided by the publisher.

About this product

Product Identifiers

PublisherUniversity of Missouri Press

ISBN-100826218776

ISBN-139780826218773

eBay Product ID (ePID)30765500

Product Key Features

Number of Pages264 Pages

Publication NameVanishing Newspaper [2nd Ed] : Saving Journalism in the Information Age

LanguageEnglish

Publication Year2009

SubjectUnited States / 20th Century, Journalism, United States / 21st Century

TypeTextbook

Subject AreaLanguage Arts & Disciplines, History

AuthorPhilip Meyer

FormatTrade Paperback

Dimensions

Item Height0.7 in

Item Weight16 Oz

Item Length9.2 in

Item Width6.1 in

Additional Product Features

Edition Number2

Intended AudienceCollege Audience

LCCN2009-022452

TitleLeadingThe

Reviews"Philip Meyer is highly qualified, and he has made an important effort to analyze editorial quality and profitability that deserves to be aired, debated, and built upon."-- Gilbert Cranberg, "Philip Meyer has set out to prove a point: that there is a strong correlation between newspaper quality and newspaper profits. Throughout, he presents powerful evidence that good journalism is an important shareholder value that can serve more traditional shareholder interests in quarterly earnings and rising stock prices."- Robert Giles, Praise for the first edition, a Choice Outstanding Academic Title: "Resplendent with vivid examples and analogies that illustrate its concepts and conclusions, this book poses practical suggestions for reviving U.S. journalism."- Choice, "Philip Meyer has set out to prove a point: that there is a strong correlation between newspaper quality and newspaper profits. Throughout, he presents powerful evidence that good journalism is an important shareholder value that can serve more traditional shareholder interests in quarterly earnings and rising stock prices."-- Robert Giles, Praise for the first edition, a Choice Outstanding Academic Title: "Resplendent with vivid examples and analogies that illustrate its concepts and conclusions, this book poses practical suggestions for reviving U.S. journalism."-- Choice, "Philip Meyer is highly qualified, and he has made an important effort to analyze editorial quality and profitability that deserves to be aired, debated, and built upon."- Gilbert Cranberg

Dewey Edition22

Grade FromCollege Freshman

IllustratedYes

Grade ToCollege Graduate Student

Dewey Decimal071/.3

SynopsisFive years ago in The Vanishing Newspaper , Philip Meyer offered the newspaper industry a business model for preserving and stabilizing the social responsibility functions of the press in a way that could outlast technology-driven changes in media forms. Now he has updated this groundbreaking volume, taking current declines in circulation and the number of dailies into consideration and offering a greater variety of ways to save journalism. Meyer's "influence model" is based on the premise that a newspaper's main product is not news or information, but influence: societal influence, which is not for sale, and commercial influence, which is. The model is supported by an abundance of empirical evidence, including statistical assessments of the quality and influence of the journalist's product, as well as its effects on business success. Meyer now applies this empirical evidence to recent developments, such as the impact of Craigslist and current trends in information technologies. New charts show how a surge in newsroom employment propped up readership in the 1980s, and data on the effects of newsroom desegregation are now included. Meyer's most controversial suggestion, making certification available for reporters and editors, has been gaining ground. This new edition discusses several examples of certificate programs that are emerging in organizations both old and new. Understanding the relationship between quality and profit probably will not save traditional newspapers, but Meyer argues that such knowledge can guide new media enterprises. He believes that we have the tools to sustain high-quality journalism and preserve its unique social functions, though in a transformed way., Five years ago in The Vanishing Newspaper , Philip Meyer offered the newspaper industry a business model for preserving and stabilizing the social responsibility functions of the press in a way that could outlast technology-driven changes in media forms. Now he has updated this groundbreaking volume, taking current declines in circulation and the number of dailies into consideration and offering a greater variety of ways to save journalism.Meyer's "influence model" is based on the premise that a newspaper's main product is not news or information, but influence: societal influence, which is not for sale, and commercial influence, which is. The model is supported by an abundance of empirical evidence, including statistical assessments of the quality and influence of the journalist's product, as well as its effects on business success.Meyer now applies this empirical evidence to recent developments, such as the impact of Craigslist and current trends in information technologies. New charts show how a surge in newsroom employment propped up readership in the 1980s, and data on the effects of newsroom desegregation are now included. Meyer's most controversial suggestion, making certification available for reporters and editors, has been gaining ground. This new edition discusses several examples of certificate programs that are emerging in organizations both old and new.Understanding the relationship between quality and profit probably will not save traditional newspapers, but Meyer argues that such knowledge can guide new media enterprises. He believes that we have the tools to sustain high-quality journalism and preserve its unique social functions, though in a transformed way.

LC Classification NumberPN4867.2.M48 2009