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Visual Merchandising and Display: Bundle Book + Studio Access Card by Martin M. Pegler, Anne Kong (Mixed Media, 2018)

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Product Information

This new edition of the best-selling text is for anyone working in and learning about the exciting industry of visual merchandising. Martin Pegler and new co-author Anne Kong (FIT) zero in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Using hundreds of examples from around the world, this text reveals how retailers can optimize their image with their target marketing by adding interest to window and interior displays. New sections on branding have been added to select chapters to guide readers toward ways of incorporating this important topic into their visual merchandising strategy. - Contains six new case studies and extensively revised and updated images - Updated chapters on lighting, fixtures, and interactive media reflecting the latest technology and practices - Expanded sections on store planning including more information about CAD programs, floor plans, and planograms - New section Tools for Getting a Job in Chapter 27 includes tips for creating your own website and using platforms like Behance to showcase your portfolio - Updated and new Go Green boxes discuss current topics in sustainability and visual merchandising Visual Merchandising and Display STUDIO -Study smarter with self-quizzes featuring scored results and personalized study tips -Review concepts with flashcards of terms and definitions -Watch videos that bring chapter concepts to life

Product Identifiers

Publisher
Bloomsbury Publishing
ISBN-13
9781501315367
eBay Product ID (ePID)
238720120

Product Key Features

Publication Year
2018
Subject
Business
Language
English
Publication Name
Visual Merchandising and Display: Bundle Book + Studio Access Card
Type
Textbook
Author
Martin M. Pegler, Anne Kong
Format
Mixed Media

Dimensions

Item Weight
1470 g

Additional Product Features

Country/Region of Manufacture
United Kingdom
Title_Author
Martin M. Pegler, Anne Kong

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item 1 Visual Merchandising and Display: Bundle Book + Studio Access Card by Martin M.
$127.16
+$13.68 shipping
item 2 Visual Merchandising and Display, Paperback by Pegler, Martin M.; Kong, Anne,...
$153.75
+$21.41 shipping
item 3 Visual Merchandising and Display - 9781501315367
$104.50

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Picture 1 of 1

Visual Merchandising and Display: Bundle Book + Studio Access Card by Martin M. Pegler, Anne Kong (Mixed Media, 2018)

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

All listings for this product

item 1 Visual Merchandising and Display: Bundle Book + Studio Access Card by Martin M.

item 2 Visual Merchandising and Display, Paperback by Pegler, Martin M.; Kong, Anne,...

item 3 Visual Merchandising and Display - 9781501315367

Best Selling in Textbooks

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