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Practice of Survey Research : Theory and Applications by William Edward Wagner III, Brian Joseph Gillespie and Erin Ruel (2015, Book, Other)

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The cover and pages show normal wear. Pages have underlining. Pages have writing. There are some folded pages.

About this product

Product Identifiers

PublisherSAGE Publications, Incorporated

ISBN-101452235279

ISBN-139781452235271

eBay Product ID (ePID)215329997

Product Key Features

Number of Pages360 Pages

LanguageEnglish

Publication NamePractice of Survey Research : Theory and Applications

SubjectGeneral, Research

Publication Year2015

TypeNot Available

AuthorWilliam Edward Wagner III, Brian Joseph Gillespie, Erin Ruel

Subject AreaReference, Social Science

FormatBook, Other

Dimensions

Item Height0.5 in

Item Weight19 Oz

Item Length9.2 in

Item Width7.5 in

Additional Product Features

LCCN2015-490533

Reviews[T]he book is organized in a very strategic and hands-on manner that will train students to think, plan, and implement a project like an experienced social scientific scholar using survey methods., [T]he book is organized in a very strategic and hands-on mannerthat will train students to think, plan, and implement a project like an experienced social scientific scholar using survey methods., This textbook covers all of the important topics in survey research and does so at a level appropriate for advanced undergraduates., Other survey research texts read as a dry report of what survey research is. This text reads as a personabletext that walks the novice researcher through the survey research process, including all of the details considered by a seasoned survey researcher., Other survey research texts read as a dry report of what survey research is. This text reads as a personable text that walks the novice researcher through the survey research process, including all of the details considered by a seasoned survey researcher., The text is very well written, clear and easy to understand. It highlights main concerns throughout the survey research process., This textbook covers all of the important topics in survey researchand does so at a level appropriate for advanced undergraduates., "Other survey research texts read as a dry report of what survey research is. This text reads as a personable text that walks the novice researcher through the survey research process, including all of the details considered by a seasoned survey researcher." -- Carol A. Angell, University of Wisconsin-La Crosse "[T]he book is organized in a very strategic and hands-on manner that will train students to think, plan, and implement a project like an experienced social scientific scholar using survey methods." -- Kenneth C. Yang, University of Texas at El Paso "The text is very well written, clear and easy to understand. It highlights main concerns throughout the survey research process." -- Silvia K. Bartolic, University of British Columbia "This textbook covers all of the important topics in survey research and does so at a level appropriate for advanced undergraduates." -- Richard E. Adams, Kent State University

Dewey Edition23

TitleLeadingThe

IllustratedYes

Dewey Decimal001.433

Table Of ContentPart I: Before the SurveyChapter 1: Introduction to Survey Research What is survey research? How do you know if a survey is good? Surveys about Teachers: Are They Good Teachers? Applications of Survey Research Technology and Survey Research The Ethics of Survey Research Key Decisions about Survey Research: What's AheadPart II: Questionnaire DesignChapter 2: Types of Surveys Omnibus Surveys Administration Importance of Proper Training of Interviewers Types of SurveysChapter 3: The Survey Instrument The Cover Letter The Survey Instrument Appearance, Formatting, and DesignChapter 4: Survey Question Construction Concept Measurement: Traits, Assessments, and Sentiments Complex Concepts Question Development Responses to Questions Measurement ErrorChapter 5: Validity and Reliability Reliability Correlation Types of Reliability and Estimation ValidityChapter 6: Pre-testing and Pilot Testing Pre-testing Pilot Testing Pre-test and Pilot Test LimitationsPart III: Implementing a SurveyChapter 7: Selecting a Sample: Probability Sampling Sampling Terminology Sampling Theory Probability Sampling TechniquesChapter 8: Non-Probability Sampling and Sampling Hard to Find Populations Convenience Sampling Quota Sampling Purposive Sampling Sampling Hard to Find PopulationsChapter 9: Improving Response Rates and Retention Response Rates and Non-response Errors Non-response Bias Attrition in Panel Studies Methods to Increase Participant Contact and Participant CooperationChapter 10: Technologies to Develop and Implement Surveys Mail Survey Administration Computer-assisted Interviewing Post-survey Data Entry and Data Cleaning Technology Contracting with a Research Center to Conduct the SurveyChapter 11: Data Collection The Self-administered Cross-sectional Mailed Survey The Self-administered Longitudinal Panel Mailed Survey Interviewer-administered Surveys Self-administered Web Surveys Comparing Survey Types Storage NeedsPart IV: Post-Survey Data Management and AnalysisChapter 12: Data Entry Data Entry DocumentationChapter 13: Data Cleaning Simple Cross-sectional Data Cleaning Cosmetic Cleaning Skip Patterns Multiple-response Questions, Other Specify and Open-ended Questions Cleaning for Diagnostics Interviewer Effects/Mode Effects Cleaning Longitudinal Data The CodebookChapter 14: Data Analysis for a Policy Report Policy Reports Descriptive Statistics Analysis for a Policy Report Summary The Report Write-upChapter 15: More Advanced Data Analysis Explanatory Research Questions Journal Article Format Regression Analysis Addressing Missing Data OLS Regressions of the Positive Relocation Scale Creating Tables for the Journal Article and Writing-up the ResultsChapter 16: Data Archiving Seeking External Funding for Your Survey Project Archiving Original and Final Data Data Format Archiving and Making Data Publicly AvailableArchivesEpilogue Survey Administration checklist Survey Design and Organization Checklist Writing Good Questions Checklist Piloting or Pre-Testing the Survey Checklist Choosing a Sample Checklist Improving Response Rates Checklist

Intended AudienceCollege Audience

SynopsisUnique in its integration of theory and application, this comprehensive book explains survey design, implementation, data analysis, and continuing data management, including how to effectively incorporate the latest technology (e.g., SurveyMonkey and Qualtrics). Data management and analysis are demonstrated and explained through statistical software including SPSS, SAS, and STATA. In addition to helping students develop a complete understanding of survey research from start to finish, the authors also address the challenges and issues of specific disciplines., Focusing on the use of technology in survey research, this book integrates both theory and application and covers important elements of survey research including survey design, implementation and continuing data management., A comprehensive survey research book that incorporates survey design, implementation, data management, and data analysis, this text is based in sociological research and contains extensive examples throughout. This book examines the uniqueness of each research topic and the fact that when doing such research, there is a need to make decisions about the many unique situations while trying to answer the research question. Each chapter is framed by addressing the decisions that need to be made depending on the various challenges that may arise as the survey study is developed., Unique in its integration of theory and application, this comprehensive book explains survey design, implementation, data analysis, and continuing data management, including how to effectively incorporate the latest technology (e.g., SurveyMonkey and Qualtrics). Data management and analysis are demonstrated and explained through statistical software including SPSS and STATA. In addition to helping students develop a complete understanding of survey research from start to finish, the authors also address the challenges and issues of specific disciplines.

LC Classification NumberHM538