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Strategic Management and Competitive Advantage by Jay B. Barney and William S. Hesterly (2014, Hardcover)

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About this product

Product Identifiers

PublisherPearson Education

ISBN-100133127400

ISBN-139780133127409

eBay Product ID (ePID)211638324

Product Key Features

Number of Pages592 Pages

LanguageEnglish

Publication NameStrategic Management and Competitive Advantage

SubjectIndustrial Management, Commerce, Strategic Planning

Publication Year2014

TypeTextbook

Subject AreaBusiness & Economics

AuthorJay B. Barney, William S. Hesterly

FormatHardcover

Dimensions

Item Height1.2 in

Item Weight41.3 Oz

Item Length10.3 in

Item Width8.2 in

Additional Product Features

Edition Number5

Intended AudienceCollege Audience

LCCN2014-001795

Dewey Edition23

Dewey Decimal658.4/012

Table Of ContentBrief Contents Part 1: THE TOOLS of STRATEGIC ANALYSIS CHAPTER 1: What Is Strategy and the Strategic Management Process? 2 CHAPTER 2: Evaluating a Firm's External Environment 28 CHAPTER 3: Evaluating a Firm's Internal Capabilities 64indows User End-of-Part 1 Cases PC 1-1 Part 2: BUSINESS-LEVEL STRATEGIES CHAPTER 4: Cost Leadership 102 CHAPTER 5: Product Differentiation 130 End-of-Part 2 Cases PC 2-1 Part 3: CORPORATE STRATEGIES CHAPTER 6: Vertical Integration 162 CHAPTER 7: Corporate Diversification 188 CHAPTER 8: Organizing to Implement Corporate Diversification 220 CHAPTER 9: Strategic Alliances 248 CHAPTER 10: Mergers and Acquisitions 276 CHAPTER 11: International Strategies 306 End-of-Part 3 Cases PC 3-1 Appendix: Analyzing Cases and Preparing for Class Discussions 343 Glossary 347 Company Index 355 Name Index 359 Subject Index

SynopsisFor courses in strategy and strategic management. Core strategic management concepts without the excess. Just the essentials, Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help readers analyze real business situations? This carefully crafted approach provides readers with all the tools necessary for strategic analysis. Teaching and Learning Experience This program will provide a better teaching and learning experience--for you and your students. Here's how: Improve Results with MyManagementLab: MyManagementLab delivers proven results in helping students succeed and provides engaging experiences that personalize learning. Help Students Develop Critical Thinking Skills: Proven pedagogy geared towards ensuring students grasp the concepts. Present Specific Issues in a Flexible Format: Each chapter has four short sections that present specific issues in more depth, allowing the professor and the student to adapt the text to their particular needs. This package contains: 0133127400 / 9780133127409: Strategic Management and Competitive Advantage, 5e 0133113000 / 9780133113006 NEW MyManagementLab with Pearson eText Standalone Access Card for Strategic Management and Competitive Advantage, 5e

LC Classification NumberHD30.28.B36834 2015