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About this product
Product Identifiers
PublisherRoutledge
ISBN-100415711185
ISBN-139780415711180
eBay Product ID (ePID)201634834
Product Key Features
Number of Pages246 Pages
Publication NameNo Plastic Sleeves: Portfolio and Self-Promotion Guide for Photographers and Designers
LanguageEnglish
SubjectBook Printing & Binding, Graphic Arts / Branding & Logo Design, Business Aspects
Publication Year2014
TypeTextbook
Subject AreaDesign, Photography, Crafts & Hobbies
AuthorLarry Volk, Danielle Currier
FormatTrade Paperback
Dimensions
Item Height0.5 in
Item Weight32.9 Oz
Item Length11 in
Item Width8.5 in
Additional Product Features
Edition Number2
Intended AudienceCollege Audience
LCCN2014-006721
IllustratedYes
Table Of ContentIntroduction Step 1: Evaluate and Edit Step 2: Branding Step 3A: Cover Design Step 3B: Materials and Forms Step 4: Layout Step 5: Construction Step 6: Digital and Online Portfolios Step 7: Promotional Materials Step 8: Professional Materials Appendix A: Interviews Appendix B: Contributors
Edition DescriptionRevised edition,New Edition
SynopsisA polished and professional portfolio--including both print pieces and an online presence--is more important than ever for photographers and other creative professionals to make a great first impression and secure employment. This new edition of No Plastic Sleeves has been updated to address all facets of portfolio production, with a special focus on self-promotion and new information about blogs and social media's role in the process. Including hundreds of photos, examples of successful design, and interviews with industry professionals, this text will guide you through the complete process of conceptualizing, designing, and developing all the interconnected aspects of your total portfolio package: Objectively evaluate and edit your work Develop a distinguishing brand concept Understand and apply effective design strategies Design a tailor-made portfolio book Develop a comprehensive online portfolio Develop printed professional and promotional materials Utilize social media and self-promotion strategies