Reviews"Andy Paul is a very insightful guy for today's markets. He hits it out of the park with content that is Monday morning ready." --HubSpot, "Andy Paul is a very insightful sales guy…he hits it out of the park in writing well, with content that is 'Monday morning ready.'" --Knights on the Road, "Insightful and practical, Amp Up Your Sales arms salespeople with a powerful set of strategies that can use to spur buyers to say yes!" --The Midwest Book Review, "This book is so well organized and well written; it's a joy to read. And what's even better? It's no-nonsense...just really solid sales advice for today's sellers." -New Sales Coach, "You need this book because it will challenge you to rethink your role as a seller, and because it more than delivers on its promise to help you help customers..." -New Sales Coach
Dewey Edition23
Table Of ContentContents Foreword by S. Anthony Iannarino Introduction PART ONE Simplifying Your Selling 1 What is Selling? 2 Understanding Your Selling Process 3 Balancing Selling and Buying 4 The Mechanics of Decision Making 5 The Ratio of Planning to Action 6 Earning Selling Time 7 Being the Seller Your Customers Need 8 Simplifying Your Selling 9 Winning the Sale PART TWO Accelerating Responsiveness 10 The Speed of Responsiveness 11 The New Sales Funnel 12 Accelerating Your Responsiveness 13 The Power of the First Perception PART THREE Maximizing Value 14 Delivering Maximum Value 15 Visualizing Value 16 The Peak/End Rule of Sales 17 Delivering Value with Peak/End Selling 18 Shaping the Buying Vision 19 Being 1 Percent Better is Enough 20 Making Your Selling Memorable PART FOUR Growing Through Follow-Up 21 The Simplest Strategy for Growth 22 The No-Lead-Left-Behind Sales Process 23 Standing Out By Following Up PART FIVE Amp Up Your Prospecting 24 To Cold Call or Not to Cold Call 25 Doing What It Takes to Succeed 26 Sell More: The Difference Between Activity and Prospecting 27 Being Worth a Second Call 28 Practicing Value-Based Persistence PART SIX Qualification: Doing More with Less 29 Are You Selling to the Right Customers? 30 The Bullet -Proof Qualification Process 31 Qualifying on Price and Value 32 Objections and Qualification 33 Building a Productive Pipeline PART SEVEN Mastering Stories That Sell 34 Becoming an Effective Content Curator and Provider 35 Four Questions to Build Compelling Sales Stories 36 Are Your Stories Worth Repeating? 37 Integrating Stories into Your Selling Process PART EIGHT Selling Through Customer Service 38 Selling and Service 39 The Most Important Sales Call 40 Building Customer Relationships That Last Index About the Author
Edition DescriptionSpecial
SynopsisCombining leading-edge research with a vast amount of field experience, this book will show anyone how to become the trusted sales professional who consistently wins new business. Customers today are overloaded with information and overwhelmed by options. product value is so high across the competition that any kind of meaningful product differentiation--at least in the customers' eyes--has disappeared. Therefore, between not recognizing product differences, combined with not having any time to spare to investigate what they don't know, the difference maker for many decision makers is you! In Amp Up Your Sales , you will learn how to: Maximize the value of their selling Accelerate responsiveness to build trust and credibility Earn valuable selling time with customers Shape the buyer's vision Integrate persuasive stories into their sales process Build lasting relationships through follow-up and customer service The salesperson who is always responsive and completely focused on value will be the one who will stand out from the crowd and get the sale. The bad news is, your customers won't understand and appreciate all the advantages of your product. The good news is, they aren't making the decision based on the product, but on you!, Combining leading-edge research with a vast amount of field experience, this book will show anyone how to become the trusted sales professional who consistently wins new business. Customers today are overloaded with information and overwhelmed by options. product value is so high across the competition that any kind of meaningful product differentiation--at least in the customers' eyes--has disappeared. Therefore, between not recognizing product differences, combined with not having any time to spare to investigate what they don't know, the difference maker for many decision makers is you! In Amp Up Your Sales, you will learn how to: Maximize the value of their selling Accelerate responsiveness to build trust and credibility Earn valuable selling time with customers Shape the buyer's vision Integrate persuasive stories into their sales process Build lasting relationships through follow-up and customer service The salesperson who is always responsive and completely focused on value will be the one who will stand out from the crowd and get the sale. The bad news is, your customers won't understand and appreciate all the advantages of your product. The good news is, they aren't making the decision based on the product, but on you!, Customers today are overloaded with information and overwhelmed by options. The truth is, product value is so high across the competition that any kind of meaningful product differentiation--at least in the customers' eyes--has all but disappeared. Therefore, between not recognizing product differences, combined with not having any time to spare to investigate what they don't know, the difference maker for many decision makers . . . is you!The salesperson who is always responsive and completely focused on value will, more times than not, be the one who will stand out from the crowd and get the sale. Combining leading-edge research with a vast amount of field experience, Amp Up Your Sales will show anyone how to become the trusted sales professional who consistently wins new business. Readers will learn how to:* Maximize the value of their selling* Accelerate responsiveness to build trust and credibility* Earn valuable selling time with customers* Shape the buyer's vision* Integrate persuasive stories into their sales process* Build lasting relationships through follow-up and customer serviceThe bad news is, your customers won't understand and appreciate all the advantages of your product. The good news is, they aren't making the decision based on the product, but on you!, Customers today are overloaded with information and overwhelmed by options. The truth is, product value is so high across the competition that any kind of meaningful product differentiation--at least in the customers' eyes--has all but disappeared. Therefore, between not recognizing product differences, combined with not having any time to spare to investigate what they don't know, the difference maker for many decision makers . . . is you The salesperson who is always responsive and completely focused on value will, more times than not, be the one who will stand out from the crowd and get the sale. Combining leading-edge research with a vast amount of field experience, Amp Up Your Sales will show anyone how to become the trusted sales professional who consistently wins new business. Readers will learn how to: - Maximize the value of their selling- Accelerate responsiveness to build trust and credibility- Earn valuable selling time with customers- Shape the buyer's vision- Integrate persuasive stories into their sales process- Build lasting relationships through follow-up and customer serviceThe bad news is, your customers won't understand and appreciate all the advantages of your product. The good news is, they aren't making the decision based on the product, but on you
LC Classification NumberHF5438.25.P376 2015