Social Media Marketing for Dummies by Singh, Shiv; Diamond, Stephanie - Picture 1 of 1

Stock photo

Social Media Marketing for Dummies® by Stephanie Diamond and Shiv Singh (2012, Trade Paperback)

mcca-5565 (11)

100% positive feedback

Price:

$6.00

+ $5.38 shipping

Estimated delivery Tue, May 20 - Tue, May 27

Returns:

No returns, but backed by eBay Money back guarantee.

Condition:

Brand New

About this product

Product Identifiers

PublisherWiley & Sons, Incorporated, John

ISBN-10111806514X

ISBN-139781118065143

eBay Product ID (ePID)17038697946

Product Key Features

Number of Pages408 Pages

Publication NameSocial Media Marketing for Dummies®

LanguageEnglish

Publication Year2012

SubjectWeb / Social Media, Consumer Behavior, Internet / General, E-Commerce / Internet Marketing

TypeTextbook

Subject AreaComputers, Business & Economics

AuthorStephanie Diamond, Shiv Singh

FormatTrade Paperback

Dimensions

Item Height0.9 in

Item Weight0 Oz

Item Length9.3 in

Item Width7.5 in

Additional Product Features

Edition Number2

Intended AudienceTrade

LCCN2012-933918

Dewey Edition23

IllustratedYes

Dewey Decimal658.8/72

SynopsisMarketing pros and entrepreneurs, here's what you need to know about social media marketing Social networks are among the most valuable tools for marketers. This book offers advice from marketing pros who have worked for giant global corporations and small businesses. Discover how social media marketing boosts your marketing plan, builds your voice, and reaches your customers on large and small sites. Learn what key influencers can do for you, and more! A part of the whole discover where social media marketing fits into the marketing funnel It's about influence examine the role of social influencers and their contributions Do your research analyze your competitors' efforts and research your customers' online activities Campaign trail create a campaign roadmap that defines your objectives, lays out an action plan, and connects with other efforts Find your voice learn why your plan needs a voice and find people in your organization to be that voice It's a new game compare the wide variety of innovative marketing options on mainstream social platforms Mobile magic explore all the mobile options, such as RFID, custom apps and widgets, and mobile communities Just in time see what real-time marketing can do Open the book and find: Ways to do social media marketing with no budget How to create Facebook, Twitter, and Google+ strategies Benefits of tying good works to your brand Characteristics your voice should have Tips on using FourSquare®, YouTube®, and LinkedIn Social media niches to explore How to make your campaign work with your website Ten top tools for social media marketing Learn to: Build and launch a campaign for a small or large business Develop a social media voice that appeals to customers Get your message out to large social networks and niche sites Make the most of your company website and blog, Get the last word on the most up-to-date social media marketing techniques If you're not tweeting, Facebooking, or blogging by now, your business is getting left behind. Social media marketing is a highly effective way to engage with your customers., Get the last word on the most up-to-date social media marketing techniques If you're not tweeting, Facebooking, or blogging by now, your business is getting left behind. Social media marketing is a highly effective way to engage with your customers. It's an easy, inexpensive way to enlarge your audience, add customers, and build your business. This guide provides an indispensable resource for small businesses and start-ups looking for low-cost online marketing strategies, as well as for marketers in larger companies who want to be more involved with social media. Learn which social media sites best fit your business and how to take full advantage of them. Explore the many aspects of social media, including reviewing sites, monitoring competitors, and fitting social into your current marketing plans Launch a campaign, develop a voice, reach your audience on key and niche platforms, and embrace the influencers Identify social media sites that appeal to your target audience and learn which social platform works best for which objectives Learn to monitor results and assess your program's effectiveness This straightforward guide is exactly what busy marketers and entrepreneurs need to help them get up and running, Get the last word on the most up-to-date social media marketing techniques If you're not tweeting, Facebooking, or blogging by now, your business is getting left behind. Social media marketing is a highly effective way to engage with your customers. It's an easy, inexpensive way to enlarge your audience, add customers, and build your business. This guide provides an indispensable resource for small businesses and start-ups looking for low-cost online marketing strategies, as well as for marketers in larger companies who want to be more involved with social media. Learn which social media sites best fit your business and how to take full advantage of them. Explore the many aspects of social media, including reviewing sites, monitoring competitors, and fitting social into your current marketing plans Launch a campaign, develop a voice, reach your audience on key and niche platforms, and embrace the influencers Identify social media sites that appeal to your target audience and learn which social platform works best for which objectives Learn to monitor results and assess your program's effectiveness This straightforward guide is exactly what busy marketers and entrepreneurs need to help them get up and running!

LC Classification NumberHF5415.1265