Reviews"Tony Conza has shown, time and again, the vision to make Blimpie grow and the courage to make changes along the way. When he speaks about success, a lot of people would be well served to listen." (M. Douglas Ivester, Chairman and CEO The Coca-Cola Company)
Dewey Edition21
SynopsisLESSONS ON LIFE AND BUSINESS FROM THE FOUNDER OF Blimpie (r)INTERNATIONAL "You'll never achieve your greatest successes because you want tomake more money. You'll do it out of a love, a desire, and apassion for reaching a dream." Tony Conza What is success? Tony Conza will tell you that it has nothing to dowith running an international chain of sandwich stores. It has todo with setting goals and achieving them. Long before he becameBlimpie International's CEO, Conza was toiling away on Wall Streetand dreaming of starting a business. With no money, no connections,and no mentors, Conza set his sights on becoming an entrepreneur.He worked hard. Took risks. He pursued opportunity with a passion.And no matter how grim the situation, Conza never, ever gaveup. Conza says the Blimpie slogan"It's a Beautiful Thing"appeals tothe heart as well as to the mind. That's what success must do. Youmust put your heart into your dream and be willing to do whateverit takes. As long as you are passionate about what you do, assertsConza, you will not fail. Success: It's a Beautiful Thing reveals how Conza realized hisdream, sharing for the first time the commonsense tactics thathelped turn a onestore operation run by Conza and two friends intoan international, 2,100store chain known as Blimpie. In a warm,friendly style, Conza interweaves events from his personal andprofessional life, offering timeless wisdom and practical advice onfinding successboth in business and in life. Here, Conza discusses the struggles, triumphs, and tragedies hefaced as he worked to accomplish his goals. Even when financialtroubles and poor management threatened to put Blimpie out ofbusiness; even with his own bank account depleted and his insurancepolicies cashed in, Conza found a way to survive. He'll tell youhow he did it. You'll discover how Conza created a vision for thefuture and set an example for his people to followturning Blimpieinto one of the industry's largest chains, earning profits forstaff and shareholders, and making Blimpie a global brand. As much as this book is a riveting account of how Blimpie wasformed and made it to the top, it is also a guide for turning yourown dreams of success into reality. Conza's reallife lessons willteach you how to: ∗ achieve your dream with a threestep plan ∗ create your own opportunities ∗ communicate more effectively to improve relationships ∗ change your behavior to improve your business and your life ∗ create a life of enjoyment ∗ do well by doing good ∗ build upon success once you've achieved it Conza states that as long as you love what you do and have fun withit, it will never be "work" and you'll find success that muchfaster. You can become an entrepreneur or run a better businessandreap the rewards. Sparkling with remarkable insight, Success: It'sa Beautiful Thing will inspire you to reach your own dreamsandmotivate you to sustain your success. Acclaim for SUCCESS: IT'S A BEAUTIFUL THING "Looking for a practical road map to a life of successful andfulfilling entrepreneurship? Read this."Ronald T. LeMay, Presidentand CEO, Sprint Corporation "Tony has succeeded in combining his skills as an entrepreneur anda wonderful human being to get to the heart of what it takes to besuccessful, not only in business, but in life."William R. Johnson,President and CEO, H.J. Heinz Company "What makes America work? Entrepreneurship. What makes a goodentrepreneur? Read Tony Conza's book. You won't regret it!"JosephNye, Dean, John F. Kennedy School of Government, HarvardUniversity "Tony succeeded not in spite of his humble beginnings but becauseof them. His story proves that the oldfashioned values instilledin him by his parentspersistence, passion, and a sense ofhumorare still the keys to building a successful businesstoday."John F. Antioco, Chairman and CEO, Blockbuster Inc. All of Tony Conza's proceeds from this book will be donated to theBoys & Girls Clubs of America., Founded in 1964, Blimpie's has grown in 25 years from one-store New Jersey operation to a rapidly expanding international chain of 2,100 quick-service sandwich stores with annual sales of over $350 million. In this book, founder Tony Conza revisits the tactics and raw fire that saw him through good times and bad times - from the opening of his 2,000th store to the near bankruptcy caused by a disastrous restaurant venture. Included are guidelines for becoming a successful entrepreneur, simple steps to success, tips to help prepare for opportunity, reasons people and businesses fail, how to use communication to improve relationships, and how to take control of your life and enjoy it more - whatever your business., LESSONS ON LIFE AND BUSINESS FROM THE FOUNDER OF Blimpie (r)INTERNATIONAL "You'll never achieve your greatest successes because you want tomake more money. You'll do it out of a love, a desire, and apassion for reaching a dream.
LC Classification NumberHF5386.S8885 2000