About this product

Product Identifiers

PublisherO'reilly Media, Incorporated

ISBN-101449335675

ISBN-139781449335670

eBay Product ID (ePID)143651750

Product Key Features

Number of Pages440 Pages

LanguageEnglish

Publication NameLean Analytics : Use Data to Build a Better Startup Faster

SubjectConsumer Behavior, Entrepreneurship, Development / Business Development, Statistics, Marketing / Research

Publication Year2013

TypeTextbook

AuthorBenjamin Yoskovitz, Alistair Croll

Subject AreaBusiness & Economics

FormatTrade Paperback

Dimensions

Item Height1.3 in

Item Weight26 Oz

Item Length9.2 in

Item Width6.7 in

Additional Product Features

Intended AudienceScholarly & Professional

Dewey Edition23

IllustratedYes

Dewey Decimal658.834

SynopsisWhether you're a startup founder trying to disrupt an industry or an entrepreneur trying to provoke change from within, your biggest challenge is creating a product people actually want. Lean Analytics steers you in the right direction. This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word. Packed with more than thirty case studies and insights from over a hundred business experts, Lean Analytics provides you with hard-won, real-world information no entrepreneur can afford to go without. Understand Lean Startup, analytics fundamentals, and the data-driven mindset Look at six sample business models and how they map to new ventures of all sizes Find the One Metric That Matters to you Learn how to draw a line in the sand, so you'll know it's time to move forward Apply Lean Analytics principles to large enterprises and established products, If you're involved with a startup, analytics help you find your way to the right product and market before the money runs out. But with a flood of information available, where do you start? This book shows you what to measure, how to analyze it, and how to report it, whether you're evaluating your business model, testing new features, enticing investors, or reporting progress to advisers. Written by Alistair Croll (founder of Coradiant) and Ben Yoskovitz (co-founder of Year One Labs), Lean Analytics lays out practical, proven steps to take your startup from initial idea to product/market fit and beyond. Examples and case studies show entrepreneurs and intrapreneneurs (entrepreneurs inside larger organizations) how to identify and measure a startup's single most important metric, and how to iterate until you get it right. While the authors primarily cover technology startups, their lessons can be applied far beyond the Web. Even traditional businesses are embracing a lean, learn-first approach, as demonstrated by owners of a San Francisco deli that used a temporary "pop-up" method to optimize their menu and operations before launching a permanent restaurant., If you're involved with a startup, analytics help you find your way to the right product and market before the money runs out. This book shows you what to measure, how to analyze it and how to report it, whether you're evaluating your business model, testing new features, enticing investors, or reporting progress to advisors.

LC Classification NumberHF5415.3

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by ninaaaa1206
Mar 09, 2021
Almost new book!
Almost new book! It's a good value and a good book to read for business analyst.
Verified purchase: YesCondition: Pre-owned