The New Role of Intellectual Property in Commercial Transactions, 1996 Supplement by Melvin Simensky (1996, Trade Paperback, Supplement)

Wiley & Sons, Incorporated, John

0471099937

9780471099932

1996010

Melvin Simensky

New Role of Intellectual Property in Commercial Transactions, 1996 Supplement

Trade Paperback

English

1996

Textbook

128 Pages

9.9in

0.4in

7in

10 Oz

Tn880

Supplement

German

Partial table of contents: ACCOUNTING, FINANCE, AND VALUATION. Quantitative Methods of Valuing Intellectual Property (R. Parr & G. Smith). Financial Accounting and Reporting Considerations (D. Nicolaisen & M. Diamond). The Rating Agency View of Intangible Assets (T. Hoens). PROTECTING INTELLECTUAL PROPERTY. Imperative Strategies for Protecting Intangible Assets: The U.S. Market (A. Daniel). Imperative Strategies for Protecting Intangible Assets: The International Market (I. Kaufman). COMMERCIAL EXPLOITATION OF INTELLECTUAL PROPERTY. International and U.S. Licensing of Intangibles (L. Bryer). Some Practical Applications of Brand Valuation to Corporate Trademark Management (S. Getzoff). OTHER COMMERCIAL EXPLOITATION: TAKING A SECURITY INTEREST IN INTELLECTUAL PROPERTY: THE MECHANICS. Liberating Untapped Millions for Investment Collateral: The Arrival of Security Interests in Intangible Assets (M. Simensky & H. Gootkin). International Laws and Developments on Security Interests in Intangible Assets.

1996

Commercial / General, Intellectual Property / General

93-047637

665.5

Scholarly & Professional

19

Yes

Law