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E-Mail-Marketing kompakt: E-Mail-Adressen gewinnen, Kampagnen entwickeln und kon

grandeagleretail
  • (921683)
US $29.53
Condition:
Brand New
3 available
Breathe easy. Returns accepted.
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Located in: Fairfield, Ohio, United States
Delivery:
Estimated between Tue, Jul 9 and Fri, Jul 19 to 43230
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This item has an extended handling time and a delivery estimate greater than 11 business days.
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eBay item number:395142286798
Last updated on May 19, 2024 03:29:00 PDTView all revisionsView all revisions

Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN-13
9783658342166
Type
NA
Publication Name
NA
ISBN
9783658342166
Book Title
E-Mail-Marketing Kompakt : E-Mail-Adressen Gewinnen, Kampagnen Entwickeln und Kontrollieren, Die Passende Software Finden
Publisher
Springer Fachmedien Wiesbaden Gmbh
Item Length
8.3 in
Edition
2
Publication Year
2021
Format
Trade Paperback
Language
German
Illustrator
Yes
Author
Ralf T. Kreutzer
Genre
Business & Economics
Topic
Marketing / General, E-Commerce / Online Trading
Item Weight
16 Oz
Item Width
5.8 in
Number of Pages
Xi, 79 Pages

About this product

Product Information

Dieses Buch zeigt, dass E-Mail-Marketing für die Unternehmenskommunikation unverzichtbar ist und bleibt. Es gibt über vier Milliarden E-Mail-Accounts, aber "nur" knapp drei Milliarden Facebook-Nutzer. Schon allein durch diese Zahlen wird die Relevanz des E-Mail-Marketings deutlich. Durch E-Mail-Marketing kann und darf unmittelbar verkauft werden. Und Erfolge lassen sich leicht feststellen. Aber wie sollte das E-Mail-Marketing heute ausgestaltet werden? Welche Erfolgsfaktoren sind zu berücksichtigen? Wie sind E-Mails und E-Newsletter zu gestalten, um eine möglichst hohe Wirkung zu entfalten? Und anhand welcher KPIs kann der Erfolg gemessen werden? In diesem Werk werden alle zentralen Fragen zum E-Mail-Marketing kompetent beantwortet. In der 2. Auflage wurden alle Kapitel vollständig überarbeitet. Dabei sind neue Erkenntnisse zur Wirkung des E-Mail-Marketings eingeflossen. Zudem wird ein Konzept vorgestellt, mit dem die Verkaufsleistung von E-Mails und E-Newslettern signifikant gesteigert werden kann.

Product Identifiers

Publisher
Springer Fachmedien Wiesbaden Gmbh
ISBN-10
3658342161
ISBN-13
9783658342166
eBay Product ID (ePID)
2321449127

Product Key Features

Edition
2
Book Title
E-Mail-Marketing Kompakt : E-Mail-Adressen Gewinnen, Kampagnen Entwickeln und Kontrollieren, Die Passende Software Finden
Number of Pages
Xi, 79 Pages
Language
German
Publication Year
2021
Topic
Marketing / General, E-Commerce / Online Trading
Illustrator
Yes
Genre
Business & Economics
Author
Ralf T. Kreutzer
Format
Trade Paperback

Dimensions

Item Weight
16 Oz
Item Length
8.3 in
Item Width
5.8 in

Additional Product Features

Number of Volumes
1 Vol.
Lc Classification Number
Hf5415.1265
Table of Content
Kennzeichnung des E-Mail-Marketings.- Gewinnung, Beschaffung und Nutzung von E-Mail-Adressen.- E-Mail- und E-Newsletter-Kampagnen.- Controlling des E-Mail-Marketings.
Copyright Date
2021

Item description from the seller

grandeagleretail

grandeagleretail

98.3% positive feedback
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Average for the last 12 months

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Reasonable shipping cost
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Shipping speed
4.9
Communication
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