Digital Marketing in an AI World: Futureproofing Your PPC Agency 9781544513379-

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Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
PublishedOn
2019-05-17
Title
Digital Marketing in an AI World: Futureproofing Your PPC Agency
Artist
Not Specified
ISBN
9781544513379
Subject Area
Computers
Publication Name
Digital Marketing in an Ai World : Futureproofing Your Ppc Agency
Publisher
Scribe Media
Item Length
8.5 in
Subject
Internet / General, Intelligence (Ai) & Semantics
Publication Year
2019
Type
Textbook
Format
Trade Paperback
Language
English
Item Height
0.6 in
Author
Frederick Vallaeys
Item Weight
11.4 Oz
Item Width
5.5 in
Number of Pages
252 Pages
Category

About this product

Product Identifiers

Publisher
Scribe Media
ISBN-10
1544513372
ISBN-13
9781544513379
eBay Product ID (ePID)
19057275829

Product Key Features

Number of Pages
252 Pages
Language
English
Publication Name
Digital Marketing in an Ai World : Futureproofing Your Ppc Agency
Subject
Internet / General, Intelligence (Ai) & Semantics
Publication Year
2019
Type
Textbook
Author
Frederick Vallaeys
Subject Area
Computers
Format
Trade Paperback

Dimensions

Item Height
0.6 in
Item Weight
11.4 Oz
Item Length
8.5 in
Item Width
5.5 in

Additional Product Features

Intended Audience
Trade
Synopsis
Artificial intelligence is radically altering the digital marketing landscape. But if you're a PPC professional, there's no need to panic; the sky isn't falling. Former Google AdWords evangelist Frederick Vallaeys understands what's coming next, and with his expert guidance you'll not only survive, but you'll also thrive in tomorrow's AI world.In this invaluable volume, you'll learn: - What AI and other digital marketing technology can and cannot do- How agency owners can reposition their business in the current environment- New skillsets to develop or look for in potential new hires- Four essential roles digital marketing professionals will continue to play in the future- And moreData isn't everything. Human intuition and creativity will always be essential components of successful marketing. So relax! Read Digital Marketing in an Artificial Intelligence World, and in no time at all you'll be leveraging AI, not competing with it.

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