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MKTG 8 [New, Engaging Titles from 4LTR Press] , Lamb, Charles W.
US $4.59
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Located in: Imperial, Missouri, United States
Delivery:
Estimated between Fri, May 31 and Mon, Jun 3 to 43230
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Seller assumes all responsibility for this listing.
eBay item number:395014319130
Item specifics
- Condition
- ISBN
- 9781285432625
- Book Title
- Mktg 8 (With Coursemate Printed Access Card)
- Item Length
- 10.8in
- Publisher
- Cengage Learning
- Publication Year
- 2014
- Format
- Trade Paperback
- Language
- English
- Item Height
- 0.7in
- Genre
- Business & Economics
- Topic
- Marketing / General, General
- Item Width
- 8.5in
- Item Weight
- 36.1 Oz
- Number of Pages
- 432 Pages
About this product
Product Information
Signed for today's students through the continuous feedback from students like you, MKTG 8 delivers a visually appealing, succinct print component, tear-out review cards and Enhanced CourseMate, our online digital product that includes learning aids to accommodate your busy lifestyle such as an interactive eBook, self quizzes, downloadable flash cards, review games, online video case studies, and more - all at an affordable price.
Product Identifiers
Publisher
Cengage Learning
ISBN-10
1285432622
ISBN-13
9781285432625
eBay Product ID (ePID)
170176490
Product Key Features
Book Title
Mktg 8 (With Coursemate Printed Access Card)
Format
Trade Paperback
Language
English
Topic
Marketing / General, General
Publication Year
2014
Genre
Business & Economics
Number of Pages
432 Pages
Dimensions
Item Length
10.8in
Item Height
0.7in
Item Width
8.5in
Item Weight
36.1 Oz
Additional Product Features
Lc Classification Number
Hf5415
Edition Number
8
Table of Content
Part I: THE WORLD OF MARKETING. 1. An Overview of Marketing. 2. Strategic Planning for Competitive Advantage. 3. Ethics and Social Responsibility. 4. The Marketing Environment. 5. Developing a Global Vision. Part II: ANALYZING MARKET OPPORTUNITIES. 6. Consumer Decision Making. 7. Business Marketing. 8. Segmenting and Targeting Markets. 9. Marketing Research. Part III: PRODUCT DECISIONS. 10. Product Concepts. 11. Developing and Managing Products. 12. Services and Nonprofit Organization Marketing. Part IV: DISTRIBUTION DECISIONS. 13. Supply Chain Management. 14. Marketing Channels and Retailing. Part V: PROMOTION AND COMMUNICATION STRATEGIES. 15. Marketing Communications. 16. Advertising, Public Relations, and Sales Promotion. 17. Personal Selling and Sales Management. 18. Social Media and Marketing. Part VI: PRICING DECISIONS. 19. Pricing Concepts. 20. Setting the Right Price.
Copyright Date
2015
Dewey Decimal
658.8
Series
New, Engaging Titles from 4ltr Press Ser.
Dewey Edition
23
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:395014319130
Shipping and handling
Item location:
Imperial, Missouri, United States
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| Shipping and handling | To | Service | Delivery*See Delivery notes |
|---|---|---|---|
| Free shipping | United States | Economy Shipping | Estimated between Fri, May 31 and Mon, Jun 3 to 43230 |
| US $9.35 | United States | Expedited Shipping (USPS Priority Mail®) | Estimated between Wed, May 29 and Sat, Jun 1 to 43230 |
| Handling time |
|---|
| Will usually ship within 1 business day of receiving cleared payment. |
| Taxes |
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Return policy
| Return policy details |
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| Seller does not accept returns |
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Seller feedback (126,632)
a***s (255)- Feedback left by buyer.
Past 6 months
Verified purchase
I ordered 2 books from this seller; this one was exactly as described and in good condition. The other is even better, but covered in other feedback. I would say that this seller's books are in better condition than other online used bookstores for the same price. The books were well wrapped, again better than other online used bookstores. Shipping was free which is always a plus. The books came quickly considering sometimes roads are closed due to high winds here. Very happy with purchase!
5***u (7)- Feedback left by buyer.
Past month
Verified purchase
A great variety of books for beginner readers, and great price for the Lot of 10 books. The books arrived as described, were packed carefully and shipped promptly. I’m a repeat customer here and would highly recommend this Seller and Shop!
5***b (749)- Feedback left by buyer.
Past 6 months
Verified purchase
As listed or better in condition. Very nice book great price. Quick to arrive. Packed nice. Very pleased. Will buy again from seller. Recommend seller.
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