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Multimedia Learning by Mayer, Richard E.
GBP 2.89
ApproximatelyUS $3.66
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“-- SHIPPED FROM UK -- This book is in 'very good condition' with minimal signs of use. It appears ”... Read moreabout condition
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Located in: Gloucester, United Kingdom
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eBay item number:386832896385
Item specifics
- Condition
- Very Good
- Seller Notes
- ISBN
- 9780521735353
- EAN
- 9780521735353
- Book Title
- Multimedia Learning
- Topic
- Books
- Publication Year
- 2009
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Publication Name
- Multimedia Learning
- Item Height
- 228mm
- Publisher
- Cambridge University Press
- Item Width
- 152mm
- Subject
- Education
- Item Weight
- 510g
- Number of Pages
- 320 Pages
About this product
Product Information
Although verbal learning offers a powerful tool, Mayer explores ways of going beyond the purely verbal. Recent advances in graphics technology and information technology have prompted new efforts to understand the potential of multimedia learning as a means of promoting human understanding. In this second edition, Mayer includes double the number of experimental comparisons, 6 new principles - signalling, segmenting, pertaining, personalization, voice and image principles. The 12 principles of multimedia instructional design have been reorganized into three sections - reducing extraneous processing, managing essential processing and fostering generative processing. Finally an indication of the maturity of the field is that the second edition highlights boundary conditions for each principle research-based constraints on when a principle is likely or not likely to apply. The boundary conditions are interpreted in terms of the cognitive theory of multimedia learning, and help to enrich theories of multimedia learning.
Product Identifiers
Publisher
Cambridge University Press
ISBN-13
9780521735353
eBay Product ID (ePID)
88417495
Product Key Features
Publication Name
Multimedia Learning
Format
Paperback
Language
English
Subject
Education
Publication Year
2009
Type
Textbook
Number of Pages
320 Pages
Dimensions
Item Height
228mm
Item Width
152mm
Item Weight
510g
Additional Product Features
Country/Region of Manufacture
United Kingdom
Item description from the seller
Business seller information
Value Added Tax Number:
- GB 451469974
Seller assumes all responsibility for this listing.
eBay item number:386832896385
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Item was dispatched FAST - packaging was EXCELLENT - condition was EXCELLENT - price was SUPERB - seller communication was EXCELLENT - overall VERY HAPPY - seller is thoroughly recommended and would buy from seller again in the future A++
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Past 6 months
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Book is in excellent condition - basically brand new - and was described as good, so I’m very pleased! Much better experience than with WorldOfBooks. Fast dispatch, fair price, and sent carefully packaged. If I sound overly impressed, I am! Look forward to using again in the future and hope to be as happy then! Highly recommended.
l***l (187)- Feedback left by buyer.
Past 6 months
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Item arrived safely and promptly. It was exceptionally well packaged and presented with obvious care. Item was exactly as described by the seller. Great service and will use this seller again in the future. Thank you very much, great stuff!
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