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Software That Sells: A Practical Guide to Developing and Marketing Your Softwar

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Last updated on May 12, 2024 05:07:37 PDTView all revisionsView all revisions

Item specifics

Condition
Very Good: A book that does not look new and has been read but is in excellent condition. No obvious ...
Book Title
Software That Sells: A Practical Guide to Developing and Marketin
ISBN
9780764597831
Subject Area
Computers
Publication Name
Software That Sells : a Practical Guide to Developing and Marketing Your Software Project
Publisher
Wiley & Sons, Incorporated, John
Item Length
9.3 in
Subject
General, Enterprise Applications / General
Publication Year
2005
Type
Textbook
Format
Trade Paperback
Language
English
Item Height
0.7 in
Author
Edward Hasted
Item Weight
19.2 Oz
Item Width
7.4 in
Number of Pages
379 Pages

About this product

Product Information

Purchasing this book could change your future Recognize a good idea and gauge its chances Analyze and research your market Learn what investors look for in a business venture Make your planning pay Pick a winning team Know when to reach for ready-mades Effectively deal with blocks to success Keep the process on schedule Work within your budget Learn from winners Control the product launch Discover the secrets of keeping customers Hang on to your hard-earned profits Plan for future growth Creating successful software looks easy, and that is its initial appeal for many who attempt to do it. In truth, very few individuals who start off with a really bright idea ever reach the finish line successfully. The reason is simple until now, no one had a logical road map to follow. Written by one of the most experienced entrepreneurs in the era of the Internet, this book steers you around the classic pitfalls. Ed Hasted explains what successful software pioneers have discovered, and how you too can overcome the many stumbling blocks. You don't have to be a conceptual genius, programmer, accountant, researcher, statistician, manager, designer, marketer, and award-winning salesman combined to reach your goals. You just need to know which bits of professional wisdom should be used at each stage. Read this book as you begin your journey to software success. It will turn a complex process into common sense.

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0764597833
ISBN-13
9780764597831
eBay Product ID (ePID)
45594907

Product Key Features

Number of Pages
379 Pages
Language
English
Publication Name
Software That Sells : a Practical Guide to Developing and Marketing Your Software Project
Publication Year
2005
Subject
General, Enterprise Applications / General
Type
Textbook
Subject Area
Computers
Author
Edward Hasted
Format
Trade Paperback

Dimensions

Item Height
0.7 in
Item Weight
19.2 Oz
Item Length
9.3 in
Item Width
7.4 in

Additional Product Features

Intended Audience
Trade
LCCN
2005-012599
Dewey Edition
22
Illustrated
Yes
Dewey Decimal
005.3/068/8
Lc Classification Number
Hd9696.C62
Table of Content
Introduction. Acknowledgments. Chapter 1. How Winners Spot Winners. Chapter 2. What Successful People Ask. Chapter 3. Plan for Success. Chapter 4. I Want to Work Here! Chapter 5. Raising Cash and Kind. Chapter 6. Development. Chapter 7. How Not to Reinvent the Wheel. Chapter 8. Programming without Tears. Chapter 9. Squashing Bugs at the Source. Chapter 10. Scoring with Words. Chapter 11. Before You Say "Go!"-The Release Process. Chapter 12. Setting Up a Company. Chapter 13. Pitching the Price. Chapter 14. Promoting Your Product. Chapter 15. Going For Higher Volumes. Chapter 16. Successful Selling. Chapter 17. How to Keep Customers. Chapter 18. Plugging the Hole in the Boat. Chapter 19. Handling Growth. Chapter 20. Preparing for Further Success. Appendix A: Search Engine Optimization (or Winner Takes All). Index.
Copyright Date
2005

Item description from the seller

Wonder Book and Video

Wonder Book and Video

99.7% positive feedback
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b***m (382)- Feedback left by buyer.
Past month
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fine item, professional packaging with super-fast shipping. Very well done. RECOMENDED SELLER!!! Would definitely purchase from this seller again. Great selection of merchandise, great communication. Have shopped at their brick and mortar in Frederick for years back in the 1980's and they are consistently still providing high quality merchandise at excellent and fair market prices. Can't complement enough!
6***9 (129)- Feedback left by buyer.
Past year
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This is an outstanding seller to deal with. Fair prices that are more than reasonable in this economy. The product is even better condition than described, a true value for my money. Packaged and shipped well shows seller has concern for the products he sells to arrive in excellent condition. The seller is friendly and communicates timely with his customers. All in all I highly recommend this seller and would do business again anytime. Thank you and be safe. Good luck to the future.
a***a (106)- Feedback left by buyer.
Past month
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happy with this purchase...as described, book is "like new"...packaged just right for safe shipping and arrived as scheduled...and at a great price...will check back with this seller again...thank you

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