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Vermittlung emotionaler Erlebniswerte: Eine Marketingstrat
US $58.91
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3 available
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Located in: Fairfield, Ohio, United States
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Estimated between Tue, Jul 9 and Fri, Jul 19 to 43230
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eBay item number:386686499823
Item specifics
- Condition
- ISBN-13
- 9783790803396
- Book Title
- Vermittlung emotionaler Erlebniswerte
- ISBN
- 9783790803396
- Subject Area
- Business & Economics
- Publication Name
- Vermittlung Emotionaler Erlebniswerte : Eine Marketingstrategie Für Gesättigte Märkte
- Publisher
- Physica-Verlag
- Item Length
- 9.6 in
- Subject
- Marketing / General
- Publication Year
- 1986
- Series
- Konsum Und Verhalten Ser.
- Type
- Textbook
- Format
- Trade Paperback
- Language
- German
- Item Weight
- 18.6 Oz
- Item Width
- 6.7 in
- Number of Pages
- Xx, 281 Pages
About this product
Product Information
Die vorliegende Arbeit wurde im Jahe 1985 als Dissertation vom Fachbereich Wirtschaftswissenschaften der Universität -GH- Fader born angenommen. Mein Dank gilt vielen, die zum Entstehen und zum Gelingen dieser Arbeit wesentlich beigetragen haben: Herrn Professor Dr. Peter Weinberg, der die Entstehung der Arbeit maßgeblich beeinflußt und vorangetrieben hat, gilt mein besonderer Dank und meine persönli che Wertschätzung. Neben seiner ständigen Diskussionsbereitschaft und den vielen Anregungen zur Arbeit hat er meinen Werdegang geprägt und gefördert. Danken möchte ich auch Herrn Professor Dr. Rolf Brenner für seine Tätigkeit als Zweitgutachter·, Herrn Prof. Dr. Otto Rosenberg und Herrn Prof. Dr. Wolfgang Weber für ihre Mitwirkung in der Promo tionskommission. Ein Dankeschön richte ich an meinen Freund Dr. H. Schulte-Fran kenfeld, der mir durch seine Diskussionsbereitschaft und kon struktive Kritik wertvolle Anregungen gegeben hat. Schließlich trug auch meine Frau wesentlich zum Gelingen der Arbeit bei. Durch ihre Geduld und ihr Verständnis verschaffte sie mir die notwendigen Freiräume, ohne die die Anfertigung dieser Arbeit nicht möglich gewesen wäre. Darüber hinaus möchte ich ihr für die wertvolle inhaltliche Unterstützung und für die Hilfe bei den Arbeiten am Manuskript danken. Meinen Eltern möchte ich für die vielfältige Förderung meines Werdeganges besonders danken.
Product Identifiers
Publisher
Physica-Verlag
ISBN-10
3790803391
ISBN-13
9783790803396
eBay Product ID (ePID)
5108444
Product Key Features
Number of Pages
Xx, 281 Pages
Language
German
Publication Name
Vermittlung Emotionaler Erlebniswerte : Eine Marketingstrategie Für Gesättigte Märkte
Publication Year
1986
Subject
Marketing / General
Type
Textbook
Subject Area
Business & Economics
Series
Konsum Und Verhalten Ser.
Format
Trade Paperback
Dimensions
Item Weight
18.6 Oz
Item Length
9.6 in
Item Width
6.7 in
Additional Product Features
Intended Audience
Scholarly & Professional
LCCN
86-224312
Series Volume Number
10
Number of Volumes
1 Vol.
Illustrated
Yes
Lc Classification Number
Hf5410-5417.5
Table of Content
A. Problemstellung.- B. Das Strategische Massnahmenspektrum.- C. Kommunikation von Erlebniswerten als Marketingstrategie für Gesättigte Märkte.- D. Empirischer Teil.- E. Bedeutung der Erlebniswertstrategie für das Marketing auf Gesättigten Märkten.- F. Literaturverzeichnis.- Personenverzeichnis.- Stichwortverzeichnis.
Copyright Date
1986
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:386686499823
Shipping and handling
Item location:
Fairfield, Ohio, United States
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| Shipping and handling | Each additional item | To | Service | Delivery*See Delivery notes |
|---|---|---|---|---|
| Free shipping | Free | United States | Economy Shipping | Estimated between Tue, Jul 9 and Fri, Jul 19 to 43230 |
| Handling time |
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| Will ship within 10 business days of receiving cleared payment. The seller has specified an extended handling time for this item. |
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Sales Tax for an item #386686499823
Sales Tax for an item #386686499823
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Return policy
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| 30 days | Money Back | Buyer pays for return shipping |
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Seller feedback (1,025,617)
i***6 (139)- Feedback left by buyer.
Past 6 months
Verified purchase
Item as described, good price, well packaged, arrived slightly later than hoped (not in time for Christmas ) but the order was placed in a very busy shipping period. No issue with the seller’s speed of response and sending the item. Great seller!
l***a (3517)- Feedback left by buyer.
Past month
Verified purchase
Excellent seller. Timely shipping, safe packing, good communication, great price and as described. Thank you. A+++
o***b (144)- Feedback left by buyer.
Past month
Verified purchase
The seller is one of the best there is - high quality books, reasonable prices, securely packaged.
I do, however, recommend some changes to their shipping - they show a shipper (SortHub) on eBay, but the tracking # they email is for a different carrier. It’s difficult to know where my purchase is.
This time, it was delivered a week late. In the grand scheme of things not a big deal. But it shouldn’t be this difficult to accurately track my purchase.
Product ratings and reviews
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