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Sams Teach Yourself Google Analytics in 10 Minutes Miller, Michael paperback Us

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Last updated on Apr 18, 2024 03:50:55 PDTView all revisionsView all revisions

Item specifics

Condition
Very Good: A book that does not look new and has been read but is in excellent condition. No obvious ...
Book Title
Sams Teach Yourself Google Analytics in 10 Minutes
ISBN
9780672333200
Publication Name
Sams Teach Yourself Google Analytics in 10 Minutes
Item Length
8.3in
Publisher
Pearson Education
Publication Year
2010
Series
Sams Teach Yourself Ser.
Type
Textbook
Format
Trade Paperback
Language
English
Item Height
0.6in
Author
Michael Miller
Item Width
5.3in
Item Weight
9.6 Oz
Number of Pages
240 Pages

About this product

Product Information

Sams Teach Yourself Google Analytics(tm) in 10 Minutes gives you straightforward, practical answers when you need fast results. By working through its 10-minute lessons, you'll learn everything you need to use Google Analytics to accurately measure your website's performance-and improve it! 10 minutes is all you need to learn how to... Quickly create a Google Analytics account and add Google Analytics to your site Define goals and measure how well your site is achieving them Track visitors from search engines, pay-per-click advertising, email, and other sources Discover the pages your visitors view, how long they stay, and where they exit Monitor specific user actions, such as playing embedded video, selecting Flash menu items, or downloading files Identify your best and worst content, and fix poorly performing pages Improve your site by tracking error pages and broken links Measure AdWords traffic, position, and e-commerce performance Manage Google Analytics through the Dashboard Customize Google Analytics to work more effectively with your site Capture more accurate information by filtering out internal traffic Choose the right reports and data, understand them, and act on what you learn

Product Identifiers

Publisher
Pearson Education
ISBN-10
0672333201
ISBN-13
9780672333200
eBay Product ID (ePID)
80570957

Product Key Features

Author
Michael Miller
Publication Name
Sams Teach Yourself Google Analytics in 10 Minutes
Format
Trade Paperback
Language
English
Publication Year
2010
Series
Sams Teach Yourself Ser.
Type
Textbook
Number of Pages
240 Pages

Dimensions

Item Length
8.3in
Item Height
0.6in
Item Width
5.3in
Item Weight
9.6 Oz

Additional Product Features

Lc Classification Number
Za4235
Table of Content
Introduction vi 1 A 10-Minute Guide to Web Analytics 1 2 Creating a Google Analytics Account 9 3 Adding Google Analytics to Your Website 15 4 Using the Google Analytics Dashboard 25 5 Customizing Data in the Dashboard 39 6 Tracking Visitors 51 7 Analyzing Traffic Sources 69 8 Analyzing Top Content 79 9 Tracking AdSense Performance 91 10 Viewing the Site Overlay Report 101 11 Tracking AdWords Traffic 105 12 Tracking Ecommerce 113 13 Measuring Site Search Usage 123 14 Setting Up Goals and Funnels 131 15 Using Event Tracking 139 16 Creating Custom Reports 145 17 Filtering Data 155 18 Customizing the Google Analytics Tracking Code 163 19 Creating User-Defined Visitor Types 167 20 Filtering Out Internal Traffic 171 21 Tracking Error Pages and Broken Links 179 22 Tracking File Downloads 183 23 Tracking Full Referring URLs 187 24 Identifying Poorly Performing Pages 191 25 Fixing Problem Pages with Website Optimizer 197 Index 205
Copyright Date
2011
Target Audience
Scholarly & Professional
Topic
Sales & Selling / General, Databases / Data Mining
Lccn
2010-024095
Dewey Decimal
025.04
Dewey Edition
22
Illustrated
Yes
Genre
Computers, Business & Economics

Item description from the seller

Wonder Book and Video

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As described and came in great condition and packaging, and was quickly delivered. Thank you. Plus it was at a great price. I recommend this seller. I live in California. No risk when buying from this seller .-32 year old male of Chico, California April 2024
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