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No Forms. No Spam. No Cold Calls : The Next Generation of Account-based Sales...
US $27.98
List price US $28.94 (3% off)
Condition:
Brand New
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Located in: Jessup, Maryland, United States
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Item specifics
- Condition
- ISBN
- 9781119982876
- Book Title
- No Forms. No Spam. No Cold Calls : the Next Generation of Account-Based Sales and Marketing
- Publisher
- Wiley & Sons, Incorporated, John
- Item Length
- 9.9 in
- Edition
- 2
- Publication Year
- 2022
- Format
- Trade Paperback
- Language
- English
- Item Height
- 0.6 in
- Genre
- Business & Economics
- Topic
- Sales & Selling / Management, Marketing / General, Sales & Selling / General
- Item Weight
- 19.2 Oz
- Item Width
- 7 in
- Number of Pages
- 272 Pages
About this product
Product Identifiers
Publisher
Wiley & Sons, Incorporated, John
ISBN-10
1119982871
ISBN-13
9781119982876
eBay Product ID (ePID)
15057252406
Product Key Features
Edition
2
Book Title
No Forms. No Spam. No Cold Calls : the Next Generation of Account-Based Sales and Marketing
Number of Pages
272 Pages
Language
English
Publication Year
2022
Topic
Sales & Selling / Management, Marketing / General, Sales & Selling / General
Genre
Business & Economics
Format
Trade Paperback
Dimensions
Item Height
0.6 in
Item Weight
19.2 Oz
Item Length
9.9 in
Item Width
7 in
Additional Product Features
Intended Audience
Trade
LCCN
2022-030839
Dewey Edition
23
Dewey Decimal
658.804
Table Of Content
Foreword v Introduction 1 Chapter A New Era of Sales and Marketing 15 Chapter 2 It's Time for CMOs to Play Offense 27 Chapter 3 Building the Customer-First Tech Stack 57 Chapter 4 Our Bold New Vision in Action 97 Chapter 5 The Modern Sales Organization 137 Chapter 6 Are You Ready to Break Through? 183 Afterword 243 About the Author 256 Index 257
Synopsis
Unlock the full potential of modern marketing and sales In the newly revised and updated edition of No Forms. No Spam. No Cold Calls: The Next Generation of Account-Based Sales and Marketing , celebrated speaker, writer, and Chief Market Officer of 6sense, Latané Conant, delivers an eye-opening and engaging guide for salespeople and marketers to use technology to identify prospects and put them at the center of everything they do. You'll learn how to prioritize which accounts to work, engage the entire buying team, uncover hidden intent signals, and measure real success. You'll also discover: Strategies for building a tech-stack that prioritizes your customers Ways for chief marketing officers to stop playing defense and go on offense Insights for the modern sales leader, including how to sellers up to win, design successful territories, and hire and retain top sellers How the modern era of marketing and sales is different from what it used to be and how to capitalize on your new capabilities A can't-miss handbook for marketers, salespeople, and team leads, No Forms. No Spam. No Cold Calls. is an original and thought-provoking journey through the techniques and strategies made possible by modern revenue technologies.
LC Classification Number
HF5438.25.C6525 2023
Item description from the seller
Seller feedback (353,806)
- 8***5 (18)- Feedback left by buyer.Past monthVerified purchaseI didn't see a verbal description of this book as "hardcover" or paperback. Cover design and price were similar to both cover styles. I thought I'd left a question for the seller, but I may have done something wrong. The package was too small to match the hardcovers previously received so I returned it unopened. Seller was very efficient, and packaging offered excellent protection. Haven't checked to see if refund was processed.
- w***t (661)- Feedback left by buyer.Past 6 monthsVerified purchasePERFECT TRANSACTION! Shipped right after payment, well packaged, arrived during the estimated time. The item is in great condition EXACTLY as described. Very Happy, very nice purchase. Excellent communication. Thank youWindfall Battleships : Agincourt, Canada, Erin, Eagle and the Balkan and Lati... (#386149502698)
- l***l (29)- Feedback left by buyer.Past yearVerified purchaseExcellent! This seller has really good prices, communication, packaging and fast shipping. The book I bought was better than described and I would definitely buy from this seller again. It was my time to have this book.🙌 A+++++El Kybalion by Trismegisto, Hermes, Like New Used, Free shipping in the US (#354955234211)
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