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Market-Share Analysis : Evaluating Competitive Marketing Effectiv
Free US Delivery | ISBN:0898382785
US $40.35
Condition:
“Former library book; may include library markings. Used book that is in excellent condition. May ”... Read moreabout condition
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Located in: Reno, Nevada, United States
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Estimated between Fri, Jun 28 and Tue, Jul 2 to 43230
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eBay item number:375408971777
Item specifics
- Condition
- Very Good
- Seller Notes
- Features
- EX-LIBRARY
- Book Title
- Market-Share Analysis : Evaluating Competitive Marketing Effectiv
- ISBN
- 9780898382785
- Subject Area
- Business & Economics
- Publication Name
- Market-Share Analysis : Evaluating Competitive Marketing Effectiveness
- Publisher
- Springer
- Item Length
- 9.3 in
- Subject
- Marketing / General, Operations Research, Information Management
- Publication Year
- 1989
- Series
- International Series in Quantitative Marketing Ser.
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Item Weight
- 46.9 Oz
- Item Width
- 6.1 in
- Number of Pages
- 304 Pages
About this product
Product Identifiers
Publisher
Springer
ISBN-10
0898382785
ISBN-13
9780898382785
eBay Product ID (ePID)
2082536
Product Key Features
Number of Pages
304 Pages
Language
English
Publication Name
Market-Share Analysis : Evaluating Competitive Marketing Effectiveness
Publication Year
1989
Subject
Marketing / General, Operations Research, Information Management
Type
Textbook
Subject Area
Business & Economics
Series
International Series in Quantitative Marketing Ser.
Format
Hardcover
Dimensions
Item Weight
46.9 Oz
Item Length
9.3 in
Item Width
6.1 in
Additional Product Features
LCCN
88-012092
Dewey Edition
19
Reviews
' ... is recommended to persons who want a useful introduction to the analysis of market shares by MCI and related models. Emphasis on the MCI model and observational choice data detracts only marginally from an otherwise useful and comprehensive treatment of an important area in marketing research and modeling that can be applied to strategic and tactical marketing decisions faced by real managers.' Journal of Marketing Research, 1990, ' ... is recommended to persons who want a useful introduction to the analysis of market shares by MCI and related models. Emphasis on the MCI model and observational choice data detracts only marginally from an otherwise useful and comprehensive treatment of an important area in marketing research and modeling that can be applied to strategic and tactical marketing decisions faced by real managers. ' Journal of Marketing Research , 1990
Series Volume Number
1
Target Audience
Scholarly & Professional
Number of Volumes
1 Vol.
Illustrated
Yes
Dewey Decimal
658.8/02
Lc Classification Number
Hf5410-5417.5hf54.5
Copyright Date
1988
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:375408971777
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Reno, Nevada, United States
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This was an excellent transaction. The American Girl Doll Claudie book arrived safely packed and very quickly shipped. It is just as pictured. Communication was prompt, and the cost was reasonable. Thank you.
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Outstanding experience in every way. Seller was very good communicating. The description was accurate in every detail. The package was exceptionally well wrapped. Shipping was remarkably fast. I would recommend this seller without qualification. Thanks to the music shop.
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