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E-Commerce BASICS, Second Edition (BASICS Series) - Picture 1 of 1
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E-Commerce BASICS, Second Edition (BASICS Series)

Allied Book Company
  • (3354)
US $23.33
Condition:
Like New
“Unused! Book Leaves in 1 Business Day or Less! Leaves Same Day if Received by 2 pm EST! Slight shelf ”... Read moreabout condition
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Located in: Ligonier, Indiana, United States
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eBay item number:374628346681
Last updated on Jan 20, 2024 03:37:08 PSTView all revisionsView all revisions

Item specifics

Condition
Like New
A book that looks new but has been read. Cover has no visible wear, and the dust jacket (if applicable) is included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear. See the seller’s listing for full details and description of any imperfections. See all condition definitionsopens in a new window or tab
Seller Notes
“Unused! Book Leaves in 1 Business Day or Less! Leaves Same Day if Received by 2 pm EST! Slight ...
ISBN
9780619059422
Publication Name
E-Commerce
Item Length
10.6in
Publisher
Course Technology
Series
Basics Ser.
Publication Year
2002
Type
Textbook
Format
Spiral
Language
English
Item Height
0.6in
Author
Constance H. Mclaren, Bruce J. Mclaren
Features
Revised
Item Width
8.6in
Item Weight
24.9 Oz
Number of Pages
360 Pages

About this product

Product Information

This text shows how fundamental business concepts apply to the world of e-commerce. It covers personal applications such as online banking, retail purchasing, and consumer education as well as business applications such as Internet marketing, advertising, and security. The book shows how to build and maintain a commercial Web site and includes end-of-chapter projects that emphasize the practical application of technical skills in a business setting.

Product Identifiers

Publisher
Course Technology
ISBN-10
0619059427
ISBN-13
9780619059422
eBay Product ID (ePID)
2414985

Product Key Features

Author
Constance H. Mclaren, Bruce J. Mclaren
Publication Name
E-Commerce
Format
Spiral
Language
English
Features
Revised
Series
Basics Ser.
Publication Year
2002
Type
Textbook
Number of Pages
360 Pages

Dimensions

Item Length
10.6in
Item Height
0.6in
Item Width
8.6in
Item Weight
24.9 Oz

Additional Product Features

Lc Classification Number
Hf5548.32
Edition Description
Revised Edition
Edition Number
2
Table of Content
Unit 1: An Introduction to Electronic Commerce Lesson 1: The Internet in Our Economy Lesson 2: Business on the Internet Unit 2: Personal and Business Services Online Lesson 3: Searching for a Career Lesson 4: Personal Finance on the Internet Lesson 5: Internet Information Services Unit 3: Buying Online Lesson 6: B2C: Business-to-Consumer Lesson 7: B2B: Business-to-Business Lesson 8: Consumer Issues Unit 4: Doing Business on the Web Lesson 9: Internet Marketing Lesson 10: Digital Advertising Lesson 11: Global E-commerce Unit 5: Developing an Electronic Commerce Web Site Lesson 12: Creating a Web Site Lesson 13: Developing a Web Site with Microsoft FrontPage Appendices A: Browser Basics B: E-Mail Basics C: Web Security
Copyright Date
2003
Target Audience
College Audience
Topic
Internet / General, General, E-Commerce / General (See Also Computers / Electronic Commerce)
Lccn
2004-557733
Dewey Decimal
658/.054678
Dewey Edition
21
Illustrated
Yes
Genre
Computers, Business & Economics

Item description from the seller

Allied Book Company

Allied Book Company

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  • by 6apVe4APQde@Deleted
    Oct 06, 2006

    E-Commerce Book

    I purchased this book for one of my college classes! I thought it was good because I was able to buy it for a lot less than what my school bookstore was selling it for. This book was purchased used and had very little damage to it. It is the exact book I needed for class and it is very usefull.

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