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Effective SEO and Content Marketing: The Ultimate Guide for Maximizing Free Web
US $18.22
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Located in: Colorado Springs, Colorado, United States
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Estimated between Mon, Jun 17 and Sat, Jun 22 to 43230
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eBay item number:364826142497
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Item specifics
- Condition
- ISBN
- 9781119628859
- Subject Area
- Business & Economics, Social Science
- Publication Name
- Effective Seo and Content Marketing : the Ultimate Guide for Maximizing Free Web Traffic
- Item Length
- 8.9 in
- Publisher
- Wiley & Sons, Incorporated, John
- Subject
- Media Studies, Consumer Behavior, Advertising & Promotion
- Publication Year
- 2020
- Type
- Textbook
- Format
- Trade Paperback
- Language
- English
- Item Height
- 0.9 in
- Item Width
- 6 in
- Item Weight
- 12.8 Oz
- Number of Pages
- 336 Pages
About this product
Product Information
Get beyond the basics and see how modern-day users are reimaging the SEO process SEO is often underutilized and overlooked across the marketing realm today. SEO is not merely trying to improve your website ranking on Google, but it can spark and optimize ideas. Above all it can help improve the amount of free traffic coming to your web properties. This book provides you with a comprehensive approach to make sure marketing spend is utilized as effectively as possible and deliver the best ROI for your brand and business. Maximizing your organic (free) traffic channels should be a top priority and this book will provide you with insight on how to do that. From working with social media influencers to steering creative ideas and campaigns, modern day SEO requires a full-service perspective of marketing and its processes. General education on SEO and organic content marking Understanding which search engines to focus on How SEO and content can solve business problems Building a new brand through SEO and content Identifying who your true competitors are Which Analytics reports you should be regularly monitoring How to establish research channels that can inform your business initiatives Building personas and audience purchase journeys Prioritizing locations, demographics and countries What needs to be in place to maximize free traffic levels to your brands assets Understanding all the key tasks and attributes for an effective content program Data-Driven Content: Detailed instruction on how to use data to inform content responses, ideas and asset types Understanding different content asset types from standard items like articles to highly advanced assets like films, podcasts, white papers and other assets Calculating ROI for SEO and Content initiatives Small business marketing via content and SEO and having the right small business mindset for success Website and content design considerations (accessibility, principles of marketing) Optimizing for the future and looking at other search venues Amazon Optimization YouTube Optimization App Store Optimization (ASO) Podcast Optimization Optimizing Blogs and other off-site content Prepping and optimizing for the newest technologies, including voice search, artificial intelligence, and content discovery vehicles How to build an optimization path and programs that drive results and manage risks In addition to learning the most effective processes to structure your SEO, you will have access to bonus materials that accompany this book which will include worksheets, checklists, creative brief examples, quizzes, and best interview questions when hiring an SEO specialist. Modern-day marketers, business owners, and brand managers, this book is for you!
Product Identifiers
Publisher
Wiley & Sons, Incorporated, John
ISBN-10
1119628857
ISBN-13
9781119628859
eBay Product ID (ePID)
2309838090
Product Key Features
Publication Name
Effective Seo and Content Marketing : the Ultimate Guide for Maximizing Free Web Traffic
Format
Trade Paperback
Language
English
Subject
Media Studies, Consumer Behavior, Advertising & Promotion
Publication Year
2020
Type
Textbook
Subject Area
Business & Economics, Social Science
Number of Pages
336 Pages
Dimensions
Item Length
8.9 in
Item Height
0.9 in
Item Width
6 in
Item Weight
12.8 Oz
Additional Product Features
Intended Audience
Scholarly & Professional
Copyright Date
2020
Dewey Decimal
658.872
Dewey Edition
23
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:364826142497
Shipping and handling
Item location:
Colorado Springs, Colorado, United States
Ships to:
United States
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APO/FPO, Africa, Asia, Barbados, Bermuda, Canada, Central America and Caribbean, Europe, French Guiana, French Polynesia, Greenland, Guadeloupe, Libya, Martinique, Mexico, Middle East, New Caledonia, Oceania, Reunion, Russian Federation, Saint Pierre and Miquelon, South America, Southeast Asia, Ukraine, Venezuela
| Shipping and handling | To | Service | Delivery*See Delivery notes |
|---|---|---|---|
| Free shipping | United States | Standard Shipping | Estimated between Mon, Jun 17 and Sat, Jun 22 to 43230 |
| US $4.00 | United States | Expedited Shipping | Estimated between Mon, Jun 17 and Sat, Jun 22 to 43230 |
| Handling time |
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| Will usually ship within 2 business days of receiving cleared payment. |
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|---|---|---|
| 30 days | Money Back | Buyer pays for return shipping |
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Item was better than described in my opinion and it did come in a bubble mailer. The package came in a timely manner, and the seller was pretty communicative by sending email after payment asking for confirmation of the address and stating when they will most likely send my item during the week. Overall, great seller, would come again if give the chance to. If you have a chance to do business with them, please do! And thank you goodwill_colorado_springs for my MLP DVD!
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5+ Star; Item as described - Excellent condition & plays without issue; Well packed; Fast shipment & delivery - safely arrived ahead of schedule; Excellent communications & fast responses; Fair, Honest & Professional; Highly recommend!
c***- (1622)- Feedback left by buyer.
Past month
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Great buying experience! Item was as described. Item was well packaged and arrived undamaged. Shipping time was very good, and Item arrived as scheduled. Communications from the seller were very good. I would purchase from this seller again, and I can comfortably recommend purchasing from this seller. Thanks so much!