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The Dorito Effect Format: General/trade
US $15.47
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3 available
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Located in: 07001, United States
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Estimated between Wed, Jul 3 and Tue, Jul 9 to 43230
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eBay item number:364636015761
Item specifics
- Condition
- Narrative Type
- book
- Type
- book
- Intended Audience
- General/trade
- ISBN
- 9781476724232
- Book Title
- Dorito Effect : the Surprising New Truth about Food and Flavor
- Publisher
- Simon & Schuster
- Item Length
- 8.4 in
- Publication Year
- 2016
- Format
- Trade Paperback
- Language
- English
- Illustrator
- Yes
- Item Height
- 0.7 in
- Genre
- Cooking, Health & Fitness, Science, Medical
- Topic
- Nutrition, General, Diet & Nutrition / Weight Loss
- Item Weight
- 7.9 Oz
- Item Width
- 5.5 in
- Number of Pages
- 272 Pages
About this product
Product Identifiers
Publisher
Simon & Schuster
ISBN-10
1476724237
ISBN-13
9781476724232
eBay Product ID (ePID)
212881102
Product Key Features
Book Title
Dorito Effect : the Surprising New Truth about Food and Flavor
Number of Pages
272 Pages
Language
English
Topic
Nutrition, General, Diet & Nutrition / Weight Loss
Publication Year
2016
Illustrator
Yes
Genre
Cooking, Health & Fitness, Science, Medical
Format
Trade Paperback
Dimensions
Item Height
0.7 in
Item Weight
7.9 Oz
Item Length
8.4 in
Item Width
5.5 in
Additional Product Features
Intended Audience
Trade
LCCN
2016-304300
Dewey Edition
23
Reviews
Mark Schatzker knows food. He is dedicated to quality and is always looking for the best ingredients. This is an important book that tells us why good food is so essential for everyone., Mark Schatzker's book comes at a time when healthful eating and sustainability are increasingly on everyone's minds. The Dorito Effect is a quick, engaging read that examines the essential role that flavor plays in the way we eat today. As a chef, I know that people want to eat delicious food, but Schatzker goes further and investigates how we engage with flavor to address the growing health crisis., This book is important, possibly life altering for anyone who eats!! In The Dorito Effect , Schatzker gets to the heart of where our relationship with food has gone wrong. Through lively storytelling and proficiency he points out the many issues we are facing and that the solution is right in front of us., Mark Schatzker has done something monumental in The Dorito Effect, he explained how the American food industry has interfered with our body's conversation with itself. The use of flavor to change this conversation is one of the major reasons for the decline in the American diet leading to major health issues. The Dorito Effect is one of the most important health and food books I have read., Entertaining storytelling… After reading this engaging book, readers may wonder with every bite of food if what they are tasting is real., A sobering account of humanity's attempt to overcome modern food blandness with flavor compounds, at the expense of nutritional integrity. Schatzker's engaging chronicle of how naturally occurring food flavor is as an evolutionary tuned sensory marker of nutritional value is bound to give consumers and scientists a new perspective on judging food quality and health effects., In The Dorito Effect Mark Schatzker explores a novel - and to my mind, key theory to explain our increasing consumption of the low-quality food that is undermining health. Modern food production has made much of what we eat flavorless, and a multibillion dollar flavor industry has stepped in to fool our senses, leaving us unsatisfied and craving more and more. I strongly agree with his advice to go back to eating real food., After decades of conflict over sugar, carbs and fat, this extremely well researched book journeys to the heart of the food problem-flavor-and delivers the perfect solution.
Dewey Decimal
641.3
Synopsis
A lively argument from award-winning journalist proving the key to reversing health crisis lies in the overlooked link between nutrition and flavour, A lively argument from an award-winning journalist proving that the key to reversing America's health crisis lies in the overlooked link between nutrition and flavor: " The Dorito Effect is one of the most important health and food books I have read" (Dr. David B. Agus, New York Times bestselling author). We are in the grip of a food crisis. Obesity has become a leading cause of preventable death, after only smoking. For nearly half a century we've been trying to pin the blame somewhere--fat, carbs, sugar, wheat, high-fructose corn syrup. But that search has been in vain, because the food problem that's killing us is not a nutrient problem. It's a behavioral problem, and it's caused by the changing flavor of the food we eat. Ever since the 1940s, with the rise of industrialized food production, we have been gradually leeching the taste out of what we grow. Simultaneously, we have taken great leaps forward in technology, creating a flavor industry, worth billions annually, in an attempt to put back the tastes we've engineered out of our food. The result is a national cuisine that increasingly resembles the paragon of flavor manipulation: Doritos. As food--all food--becomes increasingly bland, we dress it up with calories and flavor chemicals to make it delicious again. We have rewired our palates and our brains, and the results are making us sick and killing us. With in-depth historical and scientific research, The Dorito Effect casts the food crisis in a fascinating new light, weaving an enthralling tale of how we got to this point and where we are headed. We've been telling ourselves that our addiction to flavor is the problem, but it is actually the solution. We are on the cusp of a new revolution in agriculture that will allow us to eat healthier and live longer by enjoying flavor the way nature intended., A lively argument from an award-winning journalist proving that the key to reversing America's health crisis lies in the overlooked link between nutrition and flavor: "The Dorito Effect is one of the most important health and food books I have read" (Dr. David B. Agus, New York Times bestselling author).We are in the grip of a food crisis. Obesity has become a leading cause of preventable death, after only smoking. For nearly half a century we've been trying to pin the blame somewhere--fat, carbs, sugar, wheat, high-fructose corn syrup. But that search has been in vain, because the food problem that's killing us is not a nutrient problem. It's a behavioral problem, and it's caused by the changing flavor of the food we eat. Ever since the 1940s, with the rise of industrialized food production, we have been gradually leeching the taste out of what we grow. Simultaneously, we have taken great leaps forward in technology, creating a flavor industry, worth billions annually, in an attempt to put back the tastes we've engineered out of our food. The result is a national cuisine that increasingly resembles the paragon of flavor manipulation: Doritos. As food--all food--becomes increasingly bland, we dress it up with calories and flavor chemicals to make it delicious again. We have rewired our palates and our brains, and the results are making us sick and killing us. With in-depth historical and scientific research, The Dorito Effect casts the food crisis in a fascinating new light, weaving an enthralling tale of how we got to this point and where we are headed. We've been telling ourselves that our addiction to flavor is the problem, but it is actually the solution. We are on the cusp of a new revolution in agriculture that will allow us to eat healthier and live longer by enjoying flavor the way nature intended.
LC Classification Number
TX370.S33 2015
Copyright Date
2015
ebay_catalog_id
4
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:364636015761
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07001, United States
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| Shipping and handling | Each additional item | To | Service | Delivery*See Delivery notes |
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| Free shipping | Free | United States | Economy Shipping (DGM SmartMail Ground) | Estimated between Wed, Jul 3 and Tue, Jul 9 to 43230 |
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| Will ship within 5 business days of receiving cleared payment. The seller has specified an extended handling time for this item. |
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Seller feedback (5,617)
h***e (1306)- Feedback left by buyer.
Past 6 months
Verified purchase
The book is brand new, just as described. The price was reasonable. Shipping was fast, and tracking was provided.
Unlike other sellers who REFUSE to leave feedback unless the buyer leaves feedback first, this seller left feedback immediately upon payment. THIS is how it should be.
EXCELLENT transaction!
Thank you very much.
a***n (1230)- Feedback left by buyer.
Past 6 months
Verified purchase
EXCELLENT SELLER: item carefully packaged, arrived in perfect condition, exactly as described. Great value; quality product, thank you!
i***y (201)- Feedback left by buyer.
Past 6 months
Verified purchase
Item is just as described and in pristine condition. Packaged extremely well. Thank you!! I would buy from the seller again. But be aware, processing and shipping is a lengthy process and you aren’t likely to get your item in under a week. But did arrive in the stated delivery window. Now, knowing that it will take time to arrive, this book was so clean and nice, I will buy from the seller again. Patience is a good skill to cultivate.
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