MindTap Course List Ser.: Managerial Economics by Brian T. McCann, Luke M....

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Item specifics

Condition
Good: A book that has been read but is in good condition. Very minimal damage to the cover including ...
ISBN
9781337106665
Subject Area
Business & Economics
Publication Name
Managerial Economics
Publisher
Cengage Learning
Item Length
0.7 in
Subject
Industrial Management, Economics / General, Management
Publication Year
2017
Series
Mindtap Course List Ser.
Type
Textbook
Format
Hardcover
Language
English
Item Height
9.3 in
Author
Luke Froeb, Michael Ward, Brian Mccann, Mike Shor
Features
Revised
Item Weight
25.6 Oz
Item Width
7.7 in
Number of Pages
400 Pages
Category

About this product

Product Identifiers

Publisher
Cengage Learning
ISBN-10
1337106666
ISBN-13
9781337106665
eBay Product ID (ePID)
25038537891

Product Key Features

Number of Pages
400 Pages
Publication Name
Managerial Economics
Language
English
Subject
Industrial Management, Economics / General, Management
Publication Year
2017
Features
Revised
Type
Textbook
Author
Luke Froeb, Michael Ward, Brian Mccann, Mike Shor
Subject Area
Business & Economics
Series
Mindtap Course List Ser.
Format
Hardcover

Dimensions

Item Height
9.3 in
Item Weight
25.6 Oz
Item Length
0.7 in
Item Width
7.7 in

Additional Product Features

Edition Number
5
Intended Audience
College Audience
Edition Description
Revised edition
Table Of Content
Part I: PROBLEM SOLVING AND DECISION MAKING.1. Introduction: What This Book Is About.2. The One Lessor of Business.3. Benefits, Costs, and Decisions.4. Extent (How Much) Decisions.5. Investment Decisions: Look Ahead and Reason Back.Part II: PRICING, COST, AND PROFITS.6. Simple Pricing.7. Economies of Scale and Scope.8. Understanding Markets and Industry Changes.9. Market Structure and Long-Run Equilibrium.10. Strategy: The Quest to Keep Profit from Eroding.11. Foreign Exchange, Trade, and Bubbles.Part III: PRICING FOR GREATER PROFIT.12. More Realistic and Complex Pricing. 13. Direct Price Discrimination.14. Indirect Price Discrimination.Part IV: STRATEGIC DECISION MAKING.15. Strategic Games. 16. Bargaining.Part V: UNCERTAINTY. 17. Making Decisions with Uncertainty.18. Auctions.19. The Problem of Adverse Selection.20. The Problem of Moral Hazard.Part VI: ORGANIZATIONAL DESIGN.21. Getting Employees to Work in the Firm's Best Interest.22. Getting Divisions to Work in the Firm's Best Interest.23. Managing Vertical Relationships.Part VII: WRAPPING UP.24. You Be the Consultant.
Synopsis
Discover how to use managerial economics to both diagnose and solve business problems with this breakthrough text, designed specifically for MBA students. Froeb/McCann/Ward/Shor's MANAGERIAL ECONOMICS, 5E offers a succinct, fast-paced, yet challenging, approach full of invaluable insights. This edition incorporates less math and fewer technical models, graphs and figures than traditional managerial economics texts, while emphasizing the real decisions that today's managers face daily.You'll find this learning guide useful both now and throughout your business career. The latest economic updates keep you abreast of the most recent economic developments and current economic challenges worldwide. You learn how to apply economic theory to even the most formidable business challenges., Discover how to use managerial economics to both diagnose and solve business problems with this breakthrough text, designed specifically for MBA students. Froeb/McCann/Ward/Shor's MANAGERIAL ECONOMICS, 5E offers a succinct, fast-paced, yet challenging, approach full of invaluable insights. This edition incorporates less math and fewer technical models, graphs and figures than traditional managerial economics texts, while emphasizing the real decisions that today's managers face daily. You'll find this learning guide useful both now and throughout your business career. The latest economic updates keep you abreast of the most recent economic developments and current economic challenges worldwide. You learn how to apply economic theory to even the most formidable business challenges.

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  • by q11605
    May 27, 2020

    Good quality, same as description

    Delivered time is not as estimate, longer. It’s still acceptable because of this pandemic.

    Verified purchase: YesCondition: NewSold by: jrrfl

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