Digital Marketing: Strategy and Tactics - 2 ed
US $82.82
Condition:
Good
A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages. See the seller’s listing for full details and description of any imperfections.
- Buy It NowDigital Marketing: Strategy and Tactics - 2 ed
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Located in: Gastonia, North Carolina, United States
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eBay item number:356447938045
Item specifics
- Condition
- Release Year
- 2020
- Book Title
- Digital Marketing: Strategy and Tactics - 2 ed
- ISBN
- 9781732987098
- Publication Year
- 2019
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Subject Area
- Business & Economics
- Publication Name
- Digital Marketing -- 2nd Ed
- Publisher
- Wessex, Incorporated
- Subject
- General
About this product
Product Identifiers
Publisher
Wessex, Incorporated
ISBN-10
1732987092
ISBN-13
9781732987098
eBay Product ID (ePID)
21050406051
Product Key Features
Subject
General
Publication Year
2019
Publication Name
Digital Marketing -- 2nd Ed
Language
English
Type
Textbook
Subject Area
Business & Economics
Format
Hardcover
Additional Product Features
Intended Audience
College Audience
Synopsis
This book approaches digital marketing in two ways: from the point of view of the strategic thinker - who might guide the vision in their organization requiring an understanding all of the options available as well as how to evaluate them; and the tactical perspective, for the roll-up-your-sleeves practitioner, who wants to dig in to the details and may even launch campaigns themselves. Each chapter is designed to present frameworks for thinking broadly and structurally about the channel being discussed, but with many examples and exercises to bring the practical deployment of digital marketing into a real-world focus.
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Seller feedback (128,708)
- n***n (3853)- Feedback left by buyer.Past 6 monthsVerified purchaseThis was an excellent transaction. The American Girl Caroline complete book set with board game arrived well protected and looking brand new, even better than described. The shipping package was sturdy, and the item was quickly shipped. Costs were reasonable and the communication was timely. Thank you!
- o***g (4790)- Feedback left by buyer.Past 6 monthsVerified purchaseWonderful experience! Seller packaged with GREAT CARE and shipped with LIGHTNING SPEED!!! Item was as described. Great Communication! Highly Recommend this seller! Thank you again! :) A+++
- 4***- (142)- Feedback left by buyer.Past monthVerified purchaseItem Shipped Quickly!! Great Price! Packaged Well!! Good Communication!! I Highly Recommend this Seller!