Product Information
Now in its Fourth Edition, this unrivaled, seminal work continues its long tradition of providing balanced insight and thorough historical background. Under the new authorial leadership of Alston Purvis, this authoritative book offers more than 450 new images, along with expansive coverage of such topics as Italian, Russian, and Dutch design. It reveals a saga of creative innovators, breakthrough technologies, and important design innovations.Product Identifiers
PublisherWiley & Sons, Incorporated, John
ISBN-100471699020
ISBN-139780471699026
eBay Product ID (ePID)46459880
Product Key Features
Number of Pages592 Pages
Publication NameMeggs' History of Graphic Design
LanguageEnglish
SubjectDesign, Drafting, Drawing & Presentation, Graphic Arts / General
Publication Year2005
FeaturesRevised
TypeTextbook
AuthorAlston W. Purvis, Philip B. Meggs
Subject AreaDesign, Architecture
FormatBook, Hardcover
Dimensions
Item Height1.5 in
Item Weight75.6 Oz
Item Length11 in
Item Width8.8 in
Additional Product Features
Edition Number4
Intended AudienceScholarly & Professional
LCCN2005-008604
Dewey Edition22
Number of Volumes2 Vols.
IllustratedYes
Dewey Decimal686
Edition DescriptionRevised Edition
Lc Classification NumberZ246.M43 2005
Table of ContentPreface.Preface to the First Edition.Acknowledgments.Part I: The Prologue to Graphic Design. The visual message from prehistory through the medieval era.1. The Invention of Writing.2. Alphabets.3. The Asian Contribution.4. Illuminated Manuscripts.Part II: A Graphic Renaissance. The origins of European typography and design for printing.5. Printing Comes to Europe.6. The German Illustrated Book.7. Renaissance Graphic Design.8. An Epoch of Typographic Genius.Part III: The Bridge to the Twentieth Century. The Industrial Revolution: The impact of industrial technology upon visual communications.9. Graphic Design and the Industrial Revolution.10. The Arts and Crafts Movement and its Heritage.11. Art Nouveau.12. The Genesis of Twentieth-Century Design.Part IV: The Modernist Era. Graphic design in the first half of the twentieth century.13. The Influence of Modern Art.14. Pictorial Modernism.15. A New Language of Form.16. The Bauhaus and the New Typography.17. The Modern Movement in America.Part V: The Age of Information. Graphic design in the global village.18. The International Typographic Style.19. The New York School.20. Corporate Identity and Visual Systems.21. The Conceptual Image.22. National Visions within a Global Dialogue.23. Postmodern Design.24. The Digital Revolution and Beyond.Epilogue.Bibliography.Picture Credits.Index.