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Business in the Global Economy, Dlabay & Scott (Textbook). South-Western, 1996.

Moray50
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Item specifics

Condition
Very Good: A book that does not look new and has been read but is in excellent condition. No obvious ...
Personalized
No
Level
Business
ISBN
9780538622905
Subject Area
Education, Business & Economics
Publication Name
Business in a Global Economy : Text
Publisher
Cengage South-Western
Item Length
10.6 in
Subject
General, International / General, Teaching Methods & Materials / General
Publication Year
1995
Type
Textbook
Format
Hardcover
Language
English
Author
Les Dlabay, Jim Scott
Item Weight
44.9 Oz
Item Width
8.7 in
Number of Pages
576 Pages
Category

About this product

Product Identifiers

Publisher
Cengage South-Western
ISBN-10
0538622903
ISBN-13
9780538622905
eBay Product ID (ePID)
609644

Product Key Features

Number of Pages
576 Pages
Language
English
Publication Name
Business in a Global Economy : Text
Subject
General, International / General, Teaching Methods & Materials / General
Publication Year
1995
Type
Textbook
Author
Les Dlabay, Jim Scott
Subject Area
Education, Business & Economics
Format
Hardcover

Dimensions

Item Weight
44.9 Oz
Item Length
10.6 in
Item Width
8.7 in

Additional Product Features

Intended Audience
College Audience
Table Of Content
Unit 1: The World of International Business. 1. We Live In a Global Economy. 2. Our Global Economy. 3. Cultural Influences on Business. 4. Governmental and Political Influences on Business. Unit 2: Organizing for International Business. 5. Structures of International Business Organizations. 6. Importing, Exporting, and Trade Relations. 7. Foreign Exchange and International Finance. 8. Legal Agreements Around the World. 9. Global Entrepreneurship and Small Business Management Unit 3: Managing in a Global Environment. 10. Management Principles in Action. 11. Human Resource Management. 12. International Career Planning. 13. Organized Labor. 14. Challenges of Multinational Enterprises. Unit 4: Information and Production Systems for Global Business. 15. Information Needs for Global Business Activities 16. Technology in Global Business. 17. Production Systems for Global Business Unit 5: Marketing in a Global Economy 18. Global Marketing and Consumer Behavior 19. Developing Goods and Services for Global Markets 20. Global Pricing and Distribution Strategies. 21. Global Promotional Strategies Unit 6: Global Financial Management 22. Global Financial Institutions 23. International Business Risk Appendices.
Synopsis
This text provides everything you need to teach students the basics of international business! It is specifically designed to provide the vision and skills necessary to become a successful world-class employee in our global economy., This book is specifically designed to provide the user with the vision and skills necessary to function successfully as world-class employees in a global economy., This text provides everything you need to teach students the basics of international business It is specifically designed to provide the vision and skills necessary to become a successful world-class employee in our global economy.

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Moray50

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