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About this product
Product Identifiers
PublisherRoutledge
ISBN-100415873819
ISBN-139780415873819
eBay Product ID (ePID)108922005
Product Key Features
Number of Pages352 Pages
LanguageEnglish
Publication NamePolitical Public Relations : Principles and Applications
Publication Year2011
SubjectPolitical Process / General, Communication Studies, Public Relations, Journalism
TypeTextbook
Subject AreaPolitical Science, Language Arts & Disciplines, Business & Economics
AuthorSpiro Kiousis
SeriesRoutledge Communication Ser.
FormatTrade Paperback
Dimensions
Item Height0.7 in
Item Weight17.3 Oz
Item Length9 in
Item Width6 in
Additional Product Features
Intended AudienceCollege Audience
Reviews"A welcome addition to the shelf... As a thought-provoking starting point for further investigation, Political Public Relations is an essential read." - Communication Director, "A welcome addition to the shelf... As a thought-provoking starting point for further investigation, Political Public Relationsis an essential read."- Communication Director
Dewey Edition22
IllustratedYes
Dewey Decimal659.2932
Table Of ContentChapter 1. Political Public Relations: Defining and Mapping an Emergent Field Jesper Str¿mb¿ & Spiro Kiousis Chapter 2. Political Public Relations: Remembering its Roots and Classics Diana Knott Martinelli Chapter 3. Political Public Relations, News Management and Agenda Indexing Paul S. Lieber & Guy Golan Chapter 4. Political Public Relations and Agenda Building John C. Tedesco Chapter 5. Presidential Public Relations Matthew Eshbaugh-Soha Chapter 6. Political Public Relations and Election Campaigning Paul Baines Chapter 7. Corporate Issues Management and Political Public Relations Robert L. Heath & Damion Waymer Chapter 8. Political Public Relations and Political Marketing Darren Lilleker & Nigel Jackson Chapter 9. Political Public Relations and Strategic Framing Kirk Hallahan Chapter 10. Political Public Relations and Crisis Management Timothy Coombs Chapter 11. Political Public Relations and Relationship Building John A. Ledingham Chapter 12. Political Public Relations and Government Information Management Karen Sanders Chapter 13. Global Political Public Relations, Public Diplomacy and Corporate Foreign Policy Juan-Carlos Molleda Chapter 14. Digital Political Public Relations Kaye Sweetser Chapter 15. Political Public Relations Research in the Future Spiro Kiousis & Jesper Str¿mb¿
SynopsisPolitical Public Relations maps and defines this emerging field, bringing together scholars from various disciplines--political communication, public relations and political science--to explore the area in detail. The volume connects differing schools of thought, bringing together theoretical and empirical investigations, and defines a field that is becoming increasingly important and prominent. It offers an international orientation, as the field of political public relations must be studied in the context of various political and communication systems to be fully understood. As a singular contribution to scholarship in public relations and political communication, this work fills a significant gap in the existing literature, and is certain to influence future theory and research., Political Public Relations maps and defines this emerging field, bringing together scholars from various disciplines¿political communication, public relations and political science¿to explore the area in detail. The volume connects differing schools of thought, bringing together theoretical and empirical investigations, and defines a field that is becoming increasingly important and prominent. It offers an international orientation, as the field of political public relations must be studied in the context of various political and communication systems to be fully understood. As a singular contribution to scholarship in public relations and political communication, this work fills a significant gap in the existing literature, and is certain to influence future theory and research.