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Deco Type : Stylish Alphabets of the '20s and '30s by Steven Heller and Louise Fili (1997, Trade Paperback)
AlibrisBooks (479399)
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$91.38
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New Trade paperback
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About this product
Product Identifiers
PublisherChronicle Books
ISBN-100811811352
ISBN-139780811811354
eBay Product ID (ePID)772879
Product Key Features
Book TitleDeco Type : Stylish Alphabets of the '20s and '30s
Number of Pages132 Pages
LanguageEnglish
Publication Year1997
TopicHistory & Criticism, General, Decorative Arts
IllustratorYes
GenreDesign, Photography
AuthorSteven Heller, Louise Fili
FormatTrade Paperback
Dimensions
Item Height0.6 in
Item Weight18.3 Oz
Item Length8.9 in
Item Width8.1 in
Additional Product Features
Intended AudienceTrade
LCCN96-037088
Dewey Edition21
Reviews--Contract Design, May 1997 In Deco Type: Stylish Alphabets from the '20s and '30s, designers Steven Heller and Louise Fili have drawn up a lush anthology of typefaces in vintage specimen sheets and commercial design artifacts from Germany, France, Japan, Holland, Italy, Russia and Eastern Europe as well as the United States, showing how far reaching Art Deco was. As the authors note, "Type defined the Art Deco exuberance of the twenties and thirties as much as cubistic fashions, streamline furniture, setback skyscrapers, and luxury ocean liners." Deco type was born of the need to be modern, and if its creators fell short of the goal, today's designers will still find them fascinating -- and useful.
Dewey Decimal745.6/197/09042
SynopsisThis is the book that graphic designers and type aficionados have been waiting for: the first book in Chronicle's Art Deco design series devoted exclusively to type. Garnered from vintage specimen sheets and catalogs as well as commercial design artifacts from Germany, France, Japan, Holland, Italy, Russia, Eastern Europe, and the United States, these alphabets illustrate how the stunning style of the twenties and thirties extended to every facet of graphic design, including the typographer's art. Deco typestyles, like Deco architecture and furniture, were the heralds of the Machine Age, designed to embody progress. Endowed with a jazzy modernistic sensibility and baptized with evocative futuristic names such as Vulcan and Metropolis, these spectacular typefaces paved the way for a new era of communication via the printed word. In Deco Type, the team of Steven Heller and Louise Fili have brought together a unique collection of wonderful typefaces - many that have lain hidden for decades - to create an inspirational reference for designers and graphic artists everywhere., This is the book that graphic designers have been waiting for. From the celebrated design team of Heller and Fili comes the first of Chronicle's Art Deco design books to be devoted exclusively to type. Garnered from vintage specimen sheets and type books as well as commercial design artifacts from all over the world, these alphabets illustrate how the artistic sensibility of the '20s and '30s extended to every facet of graphic design, including the typographer's art. Heller and Fili have brought together a breathtaking collection of wonderful typefaces that have lain hidden for decades to create an inspirational reference for designers and graphic artists everywhere.
LC Classification NumberNK3625.A7H46 1997
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