FOUNDATIONS OF BUSINESS - Paperback, by Pride William M. Hughes Robert J. 6TH

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Item specifics

Condition
Acceptable: A book with obvious wear. May have some damage to the cover but integrity still intact. ...
Book Title
Foundations of Business
Level
Business
ISBN
9781337386920
Subject Area
Education, Business & Economics
Publication Name
Foundations of Business
Publisher
Cengage South-Western
Item Length
1.1 in
Subject
Industrial Management, General, Teaching Methods & Materials / General
Publication Year
2018
Series
Mindtap Course List Ser.
Type
Textbook
Format
Trade Paperback
Language
English
Item Height
10.8 in
Author
Robert Hughes, William Pride, Jack Kapoor
Features
Revised
Item Weight
42.5 Oz
Item Width
8.4 in
Number of Pages
544 Pages
Category

About this product

Product Identifiers

Publisher
Cengage South-Western
ISBN-10
1337386928
ISBN-13
9781337386920
eBay Product ID (ePID)
240354645

Product Key Features

Number of Pages
544 Pages
Language
English
Publication Name
Foundations of Business
Publication Year
2018
Subject
Industrial Management, General, Teaching Methods & Materials / General
Features
Revised
Type
Textbook
Author
Robert Hughes, William Pride, Jack Kapoor
Subject Area
Education, Business & Economics
Series
Mindtap Course List Ser.
Format
Trade Paperback

Dimensions

Item Height
10.8 in
Item Weight
42.5 Oz
Item Length
1.1 in
Item Width
8.4 in

Additional Product Features

Edition Number
6
Intended Audience
College Audience
LCCN
2017-958050
Dewey Edition
23
Illustrated
Yes
Dewey Decimal
658
Table Of Content
Part I: THE ENVIRONMENT OF BUSINESS.1. Exploring the World of Business and Economics.2. Ethics and Social Responsibility in Business.3. Global Business.Part II: BUSINESS OWNERSHIP AND ENTREPRENEURSHIP.4. Choosing a Form of Business Ownership.5. Small Business, Entrepreneurship, and Franchises.Part III: MANAGEMENT AND ORGANIZATION.6. Understanding the Management Process.7. Creating a Flexible Organization.8. Producing Quality Goods and Services.Part IV: HUMAN RESOURCES.9. Attracting and Retaining the Best Employees.10. Motivating and Satisfying Employees and Teams.Part V: MARKETING.11. Building Customer Relationships Through Effective Marketing.12. Creating and Pricing Products That Satisfy Customers.13. Distributing and Promoting Products.Part VI: INFORMATION, ACCOUNTING, AND FINANCE.14. Exploring Social Media and e-Business.15. Using Management and Accounting Information.16. Mastering Financial Management.Online Appendices:Appendix A: Understanding Personal Finances and Investments. Appendix B: Careers in Business.Appendix C: Enhancing Union-Management Relations.Appendix D: Risk Management and Insurance.Appendix E: Business Law, Regulation, and Taxation.
Edition Description
Revised edition
Synopsis
Gain the understanding of business to become a better employee, more informed consumer and even a successful business owner with Pride/Hughes/Kapoor's FOUNDATIONS OF BUSINESS, 6E. Every feature has been evaluated by experienced instructors and business students, like you. New applications and activities guide you in applying important concepts. This up-to-date edition highlights business ownership, management and organization, human resources, marketing, e-business, information systems, accounting and finance. You study ethics and social responsibility, small business and entrepreneurship and global issues. Cutting-edge content also emphasizes social media, international business, green and socially responsible business and sustainability. MindTap online resources help you further master important concepts and succeed in today's competitive business world and in your personal life.
LC Classification Number
HD31

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