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The Business Models Handbook: The Tools, Techniques and Frameworks Every...
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Located in: Madison, Wisconsin, United States
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eBay item number:314825193403
Item specifics
- Condition
- Like New
- Seller Notes
- Book Title
- The Business Models Handbook
- ISBN-13
- 9781398611757
- ISBN
- 9781398611757
- Subject Area
- Business & Economics
- Publication Name
- Business Models Handbook : The Tools, Techniques and Frameworks Every Business Professional Needs to Succeed
- Publisher
- Kogan Page, The Limited
- Item Length
- 9.2 in
- Subject
- Sales & Selling / General, Strategic Planning, Marketing / Direct
- Publication Year
- 2023
- Type
- Textbook
- Format
- Trade Paperback
- Language
- English
- Item Height
- 0.8 in
- Item Weight
- 21 Oz
- Item Width
- 6.2 in
- Number of Pages
- 392 Pages
About this product
Product Information
Business frameworks sit at the heart of successful businesses. The second edition of The Business Models Handbook brings together the most helpful and widely used models into one invaluable resource. Business models add structure and clarity to business problems, help practitioners overcome the everyday challenges they face and enable the organization to grow and be profitable. Each chapter of this book focuses on an individual business framework, giving an overview of 50 of the best-known frameworks. These cover essential business topics such as benchmarking, competitive intelligence, gap analysis and value chains. In this second edition, these include Kay's distinctive capabilities, Customer Activity Cycle and the 3C framework. It also covers the most recent developments in applying these models, including how to embed them remotely. Authored by a leading global market researcher with a background working on over 3,000 different research projects and supported by real-world case studies for each model, The Business Models Handbook is an invaluable resource for any professional or student. Online resources include lecture slides that align with each chapter.
Product Identifiers
Publisher
Kogan Page, The Limited
ISBN-10
1398611751
ISBN-13
9781398611757
eBay Product ID (ePID)
5059230331
Product Key Features
Number of Pages
392 Pages
Language
English
Publication Name
Business Models Handbook : The Tools, Techniques and Frameworks Every Business Professional Needs to Succeed
Publication Year
2023
Subject
Sales & Selling / General, Strategic Planning, Marketing / Direct
Type
Textbook
Subject Area
Business & Economics
Format
Trade Paperback
Dimensions
Item Height
0.8 in
Item Weight
21 Oz
Item Length
9.2 in
Item Width
6.2 in
Additional Product Features
Edition Number
2
Intended Audience
College Audience
LCCN
2023-017463
Dewey Edition
23
Reviews
Paul Hague has produced an excellent all-in-one handbook that covers a multitude of business models that are used every day by marketing professionals. The Business Models Handbook is a practical text that all marketing experts should read., This exceptional handbook is a must-have for entrepreneurs and professionals. It provides detailed insights on each model including when to use it, how to use it, practical examples and key considerations. Having personally experienced the benefits of some of these models, I am thrilled to have this invaluable resource of additional tools at my disposal., An excellent guide from a trusted source, this book will fast-track knowledge for managers wishing to develop their strategy or indeed their strategic thinking.
Illustrated
Yes
Dewey Decimal
658.4012
Lc Classification Number
Hd30.28.H32 2023
Copyright Date
2023
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:314825193403
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| Shipping and handling | To | Service | Delivery*See Delivery notes |
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Shipping was quick and communication was thorough. The book was perfect and clean, and arrived wrapped between two pieces of cardboard, inside bubble wrap, so it would not bend or twist in shipment. I'm a recent transplant from Chicago, and this is just the type of kindness and great customer service standard that we hold ourselves to... not quite the same in other parts of the country. Thank you, Frugal Muse! I would gladly purchase from you again.
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Packaging protected the book properly. Packaging was all recyclable. Shipped promptly. As described. Perfect eBay seller.
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Great CD - perfectly described, well packed and quick ship! AAAAA++++ rating for this Ebay seller. Thank you
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