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The 22 Immutable Laws Of Marketing - 9781861976109

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Last updated on Apr 22, 2024 08:43:33 PDTView all revisionsView all revisions

Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Book Title
The 22 Immutable Laws Of Marketing
ISBN
9781861976109
Publication Year
1994
Type
Textbook
Format
Paperback
Language
English
Publication Name
The 22 Immutable Laws of Marketing
Item Height
198mm
Author
Al Ries, Jack Trout
Publisher
Profile Books
Item Width
129mm
Subject
Business
Item Weight
140g
Number of Pages
160 Pages

About this product

Product Information

Al Ries and Jack Trout, two of the world's most successful marketing strategists, present 22 tools and innovative techniques for marketing in today's competitive and global marketplace. They examine marketing campaigns that have succeeded and others that have failed; why good ideas did not live up to expectations; and how some companies went against convention to succeed in their markets. The real-life examples, commonsense suggestions and killer instincts contained in this book are nothing less than rules by which companies will flourish or fail.

Product Identifiers

Publisher
Profile Books
ISBN-13
9781861976109
eBay Product ID (ePID)
89642955

Product Key Features

Author
Al Ries, Jack Trout
Publication Name
The 22 Immutable Laws of Marketing
Format
Paperback
Language
English
Subject
Business
Publication Year
1994
Type
Textbook
Number of Pages
160 Pages

Dimensions

Item Height
198mm
Item Width
129mm
Item Weight
140g

Additional Product Features

Title_Author
Al Ries, Jack Trout
Country/Region of Manufacture
United Kingdom

Item description from the seller

Business seller information

Value Added Tax Number:
  • GB 976952259
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