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Ultimate Marketing Plan - 1580622534, Dan S Kennedy, paperback, new

US $4.72
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eBay item number:305542388612
Last updated on Oct 20, 2025 12:50:03 PDTView all revisionsView all revisions

Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN
9781580622530
Book Title
Ultimate Marketing Plan : Find Your Most Promotable Competitive Edge, Turn It into a Powerful Marketing Message and Deliver It to the Right Prospects
Publisher
Adams Media Corporation
Item Length
9 in
Edition
2
Publication Year
2000
Format
Trade Paperback
Language
English
Illustrator
Yes
Item Height
0.7 in
Author
Daniel Kennedy
Genre
Business & Economics
Topic
Marketing / General
Item Weight
10 oz
Item Width
6 in
Number of Pages
215 Pages
Category

About this product

Product Identifiers

Publisher
Adams Media Corporation
ISBN-10
1580622534
ISBN-13
9781580622530
eBay Product ID (ePID)
1676896

Product Key Features

Edition
2
Book Title
Ultimate Marketing Plan : Find Your Most Promotable Competitive Edge, Turn It into a Powerful Marketing Message and Deliver It to the Right Prospects
Number of Pages
215 Pages
Language
English
Topic
Marketing / General
Publication Year
2000
Illustrator
Yes
Genre
Business & Economics
Author
Daniel Kennedy
Format
Trade Paperback

Dimensions

Item Height
0.7 in
Item Weight
10 oz
Item Length
9 in
Item Width
6 in

Additional Product Features

Intended Audience
Trade
LCCN
2001-265955
TitleLeading
The
Dewey Edition
21
Dewey Decimal
658.8/02
Synopsis
Marketing starts with putting together the best, most promotable message possible that truthfully represents the 'goods' you have, and that message has to highlight a 'USP'- a unique selling proposition. The Ultimate Marketing Plan will equip readers with the tools they need to find their own USP for all their products, services, or businesses and teach them which delivery methods are the best for their situation. The Ultimate Marketing Plan has been updated to include new marketing techniques, including voice mail services, the internet, e-mail and broadcast faxing. Through success stories, examples and hands-on 'Think Sheets' readers will learn how to: * Research the competition * Build customer interest * Create their own publicity department with little or no budget * And more
LC Classification Number
HF5415.1.K37 2000

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