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The Restaurant: From Concept to Operation By John R. Walker

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ApproximatelyUS $9.47
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Last updated on Mar 27, 2024 20:06:15 PDTView all revisionsView all revisions

Item specifics

Condition
Very Good: A book that does not look new and has been read but is in excellent condition. No obvious ...
Title
The Restaurant: From Concept to Operation
ISBN
9780471740575
Publication Year
2007
Type
Textbook
Format
Hardcover
Subject Area
Hotel Management
Language
English
Publication Name
The Restaurant: from Concept to Operation
Item Height
241mm
Author
John R. Walker
Publisher
John Wiley & Sons AND Sons LTD
Item Width
197mm
Item Weight
1021g
Number of Pages
496 Pages

About this product

Product Information

This book comprehensively covers opening and running a restaurant-revised and updated. A successful restaurant is a dream business. It offers guests a fabulous experience, while the restaurateur gets an exciting workplace, creative license, and potentially nice profit margins. Of course, restaurant success does not arrive on a silver platter. It takes know-how, the right planning, and access to quality information. A one-stop guide to the business, The Restaurant: From Concept to Operation, Fifth Edition gives readers the knowledge they need to conceive, open, and run any type of restaurant, from fast-food franchise to upscale dining room. The book progresses logically, from choosing a good concept to finding a market, developing business and marketing plans, and securing financial backing.Topics covered include location selection, permits and legal issues, menu development, interior design, and employee hiring and training. Along the way, such all-important skills as turning first-time guests into regular patrons are also described. Special features of this Fifth Edition include: increased focus on the independent restaurateur, with greater emphasis on restaurant business plans; a new chapter on food production and sanitation; greater emphasis on restaurant business plans, including new exercises; new profiles, which describe a recently opened restaurant, begin Parts 1, 2, 3, and 4; new coverage of restaurant concepts and use of technology in restaurants; and expanded sections on back-of-the-house and control contents; franchising; and leasing and insurance. This field-proven guide gives students, chefs, and entrepreneurs all of the skills and information they need to master every challenge and succeed in this highly competitive and rewarding industry.

Product Identifiers

Publisher
John Wiley & Sons AND Sons LTD
ISBN-13
9780471740575
eBay Product ID (ePID)
86764498

Product Key Features

Subject Area
Hotel Management
Author
John R. Walker
Publication Name
The Restaurant: from Concept to Operation
Format
Hardcover
Language
English
Publication Year
2007
Type
Textbook
Number of Pages
496 Pages

Dimensions

Item Height
241mm
Item Width
197mm
Item Weight
1021g

Additional Product Features

Title_Author
John R. Walker
Country/Region of Manufacture
United States

Item description from the seller

Business seller information

Value Added Tax Number:
  • GB 724498118
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