Faith-Based Marketing: The Guide to Reaching 140 ... by Stielstra, Greg Hardback

FREE US DELIVERY | ISBN: 0470422106 | Quality Books
World of Books USA
(1192710)
Seller's other items
Contact seller
US $7.88
List price US $31.01 (75% off)What does this price mean?
Recent sales price provided by the seller
Condition:
Very Good
2 available
Breathe easy. Returns accepted.
Shipping:
Free USPS Ground Advantage®.
Located in: Florida, United States
Delivery:
Estimated between Thu, Sep 4 and Wed, Sep 10 to 94104
Estimated delivery dates - opens in a new window or tab include seller's handling time, origin ZIP Code, destination ZIP Code and time of acceptance and will depend on shipping service selected and receipt of cleared paymentcleared payment - opens in a new window or tab. Delivery times may vary, especially during peak periods.
Returns:
30 days returns. Buyer pays for return shipping. If you use an eBay shipping label, it will be deducted from your refund amount.
Payments:
       Diners Club
Earn up to 5x points when you use your eBay Mastercard®. Learn moreabout earning points with eBay Mastercard

Shop with confidence

eBay Money Back Guarantee
Get the item you ordered or your money back. Learn moreeBay Money Back Guarantee - opens new window or tab
Seller assumes all responsibility for this listing.
eBay item number:304028854545
Last updated on Aug 16, 2025 08:37:48 PDTView all revisionsView all revisions

Item specifics

Condition
Very Good: A book that does not look new and has been read but is in excellent condition. No obvious ...
ISBN
0470422106
EAN
9780470422106
Date of Publication
20090515
Publication Name
N/A
Type
Hardback
Release Title
Faith-Based Marketing: The Guide to Reaching 140 Million Chris...
Artist
Stielstra, Greg
Brand
N/A
Colour
N/A
Book Title
Faith-Based Marketing : the Guide to Reaching 140 Million Christian Customers
Publisher
Wiley & Sons, Incorporated, John
Item Length
9.4 in
Publication Year
2009
Format
Hardcover
Language
English
Illustrator
Yes
Item Height
1 in
Author
Greg Stielstra, Bob Hutchins
Genre
Religion, Business & Economics
Topic
Marketing / General, General
Item Weight
15.7 Oz
Item Width
6.4 in
Number of Pages
256 Pages
Category

About this product

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0470422106
ISBN-13
9780470422106
eBay Product ID (ePID)
71201917

Product Key Features

Book Title
Faith-Based Marketing : the Guide to Reaching 140 Million Christian Customers
Number of Pages
256 Pages
Language
English
Topic
Marketing / General, General
Publication Year
2009
Illustrator
Yes
Genre
Religion, Business & Economics
Author
Greg Stielstra, Bob Hutchins
Format
Hardcover

Dimensions

Item Height
1 in
Item Weight
15.7 Oz
Item Length
9.4 in
Item Width
6.4 in

Additional Product Features

Intended Audience
Trade
LCCN
2009-284522
Dewey Edition
22
Dewey Decimal
658.8008827
Table Of Content
Acknowledgments. Introduction. Part I Meet the Christian Consumer. Chapter 1 The Overlooked 140 Million Person Market. Chapter 2 Lose Your Faith: Everything You Think You Know About Christians Is Wrong. Chapter 3 Meet the Real Christian Consumer: They are no Different. They are so Different. Chapter 4 Darned if You Do, Darned if You Don't: Common Mistakes Marketers Make. Part II How to Market to Christians. Chapter 5 Meet and Greet: How to Get to Know Your Audience. Chapter 6 Serve, Don't Sell: Building Your Brand. Chapter 7 Word-of-Mouth. Chapter 8 Radio Strategies. Chapter 9 Print Strategies. Chapter 10 Online Strategies. Chapter 11 Direct Marketing to Christians. Chapter 12 Reaching Pastors: What Works and What Doesn't Work. Chapter 13 How to Market Your Church. Part III Key Resources for Christian Marketers. Marketing Firms. Public Relations Firms. Film and Video Production. Music Festivals. Churches. Radio. Trade Associations. Trade Media. Retailers. Distributors. Magazines Parachurch and Ministry Organizations. Index. Special Offer!.
Synopsis
Most businesses don't have a good understanding of the faith community and how to market to this huge audience in effective, culturally sensitive ways. Many attempts to market to Christians have backfired, because the marketers had little understanding of Christians' values, taboos, and "hot buttons". Yet the size of the opportunity is enormous. Faith-Based Marketing provides everything business leaders need to understand 140 million Christian consumers and effectively reach them. It explains who Christians are, what they want, and provides traditional, new media, and word-of-mouth strategies to communicate with and engage them and their churches. The book also includes a valuable directory of top Christian organizations, churches, and events, to help marketers and business leaders find out whom to contact and how. The book includes a free subscription to a companion website with bonus content., Most businesses don't have a good understanding of the faith community and how to market to this huge audience in effective, culturally sensitive ways. Many attempts to market to Christians have backfired, because the marketers had little understanding of Christians' values, taboos, and hot buttons. Yet the size of the opportunity is enormous. Faith-Based Marketing provides everything business leaders need to understand 140 million Christian consumers and effectively reach them. It explains who Christians are, what they want, and provides traditional, new media, and word-of-mouth strategies to communicate with and engage them and their churches. The book also includes a valuable directory of top Christian organizations, churches, and events, to help marketers and business leaders find out whom to contact and how. The book includes a free subscription to a companion website with bonus content., FAITH-BASED MARKETING This is an awesome, eye-opening guide to a market that is large and untapped. It will help you navigate an honest, ethical, and effective path to reach the Christian market. GUY KAWASAKI cofounder, Alltop.com and author, Reality Check "There are 140 million churchgoers in this country, and they all havemoney, but dont reach for the John 3:16 poster and rainbow-afro wig just yet.A mammoth market isnt necessarily a monolith. These guys show you how tocultivate the faithful, segment by segment, from the bottom up." BOB GARFIEDield Advertising Age "Some of the most interesting cases of word-of-mouth marketingcan be found within the Christian community. This book is packed withsuch examples as well as with some solid advice about word of mouth.Clear, readable, and extremely informative, Faith-Based Marketing is theperfect guide to understanding and reaching Christian consumers." EMANUEL ROSEN author, The Anatomy of Buzz Revisited "Greg Stielstra was the marketing director for my bestsellingbooks with Zondervan, so Ive seen firsthand his ability to reach Christianconsumers. He has proven that he can pursue effective business practiceswhile always respecting the Christian faith." LEE STROBEL author, The Case for Christ and The Case for Faith "Bob has been very helpful in guiding our communication with thefaith-based community in a culturally relevant and sensitive manner. The insightshe and Greg provide in Faith-Based Marketing have provided a clear path in themidst of the cacophony of the latest new media gurus." JEFF MOSELEY President, INO Records, Most businesses don t have a good understanding of the faith community and how to market to this huge audience in effective, culturally sensitive ways. Many attempts to market to Christians have backfired, because the marketers had little understanding of Christians values, taboos, and "hot buttons".
LC Classification Number
HF5415

Item description from the seller

Seller business information

VAT number: GB 922696893
About this seller

World of Books USA

88.1% positive feedback•5.2M items sold

Joined Oct 2011
Usually responds within 24 hours
In 2002, World of Books Group was founded on an ethos to do good, protect the planet and support charities by enabling more goods to be reused. Since then, we've grown into to a global company ...
See more
Visit storeContact

Detailed seller ratings

Average for the last 12 months
Accurate description
4.5
Reasonable shipping cost
5.0
Shipping speed
4.4
Communication
4.8

Popular categories from this store

See allcategories
TravelJewelry & WatchesConsumer ElectronicsSpecialty ServicesCameras & PhotoPottery & Glass

Seller feedback (1,565,516)

All ratings
Positive
Neutral
Negative
  • 6***6 (74)- Feedback left by buyer.
    Past month
    Verified purchase
    This delivery was earliest date! Condition, value, quality - all as described. (My mistake was not requiring the publishing date to be 1958. This was 1977.) This IS a Viking Portable Library copy of Dante's Divine Comedy in English, translated by Laurence Binyon, but it is with a cover DIFFERENT from what was shown. The tracking number was listed as from "UPS", but should have been listed as from "USPS." Contact with this seller alleviated tracking issues. I recommend this seller! Thank you!
    The Portable Dante: The Divine Comedy, Trans.Laure... by Milano, Paolo Paperback (#392309067557)
  • p***a (187)- Feedback left by buyer.
    Past month
    Verified purchase
    I purchased two books from the same seller; both were accurately advertised in product write ups. Seller responded promptly and securely packaged both books for swift arrival. I am very happy with my purchase and highly recommend this seller.
    Somme by Churchill, Alexandra Book The Fast Free Shipping (#302640762907)
  • h***5 (582)- Feedback left by buyer.
    Past month
    Verified purchase
    Arrived 13 days after purchase. Digipak 3 CD came in brown paper packaging coated on the inside. Not much protection for cardboard digipack, somehow it arrived in near perfect condition. Could have used some bubble wrap /sturdy cardboard. Tracking gave no information. Messaged them & they assured me it was on it's way. Location reads Florida. They ship from all over / my package read Jamaica, NY. Got a 3 CD Deluxe Edition in GREAT CONDITION at BARGAIN PRICE ! Nervous ride/Happy ending 😀👍
    The Kinks - The Village Green Preservation Society - The Kinks CD J0VG The Cheap (#388693740067)
See all feedback

More to explore :