In his 1985 book titled Competitive Advantage Free Press 1985 Management and IT (information Technology) author Michael Porter set fourth some very useful ideas about creating competitive advantage with IT (e.g. building a strategically valuable system.) I've added an example or two after each of his points. They include: (1) Building barriers to Entry (Microsoft Windows loaded on every new PC) (2) Enhancing loyalty (American Hospital Supply on-line ordering) (3) Favorably altering the balance of power with suppliers (American Airlines AAdvantage frequent flyer program) (4) Changing the basis of competition within an industry (Federal Express hub & spoke delivery) (5) Developing entirely new products (Finance and Insurance industries) I believe this is very powerful stuff when thinking about the value of a new system proposal and in particular the inevitable 'build vs. buy decision'. It's also relevant to starting a new business and trying to find an approach that makes it unique! A very timely book even after 20+ years! . . . . . . . . . . . . . . . . If you found this review interesting or useful would you vote [YES] below. We're trying to build a reputation on eBay one-person-at-a-time, and we'd like your help to do it! THANK YOU!Read full review
Good reference for industry analysis.
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