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Mcgraw-Hill Series in Management: International Business : A Strategic Management Approach by Alan M. Rugman (1994, Hardcover)
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- Buy It NowINTERNATIONAL BUSINESS - A STRATEGIC MANAGEMENT APPROACH TEXTBOOK
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About this product
Product Identifiers
PublisherMcGraw-Hill Companies, T.H.E.
ISBN-10007054915X
ISBN-139780070549159
eBay Product ID (ePID)14038254167
Product Key Features
Number of Pages736 Pages
Publication NameInternational Business : a Strategic Management Approach
LanguageEnglish
SubjectInternational / General
Publication Year1994
TypeTextbook
Subject AreaBusiness & Economics
AuthorAlan M. Rugman
SeriesMcgraw-Hill Series in Management
FormatHardcover
Dimensions
Item Height1.1 in
Item Weight47 Oz
Item Length10.3 in
Item Width8.2 in
Additional Product Features
Intended AudienceCollege Audience
LCCN94-014946
Dewey Edition21
Dewey Decimal658/.049/0711
SynopsisFeatures of the second edition: unique triad approach, which provides a unifying framework to an otherwise broad and complex subject; fully updated tables and figures; up to 40 new cases; websites of all MNEs and international organizations, which have been added to the index; expanded coverage of China and emerging economies; new material on resource-based theories -- capabilities and core competencies.
LC Classification NumberHD62.4.R843 1995
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