How To Market A Book: Third Edition - Paperback By Penn, Joanna - GOOD

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Last updated on Nov 27, 2025 03:11:53 PSTView all revisionsView all revisions

Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Brand
Unbranded
MPN
Does not apply
ISBN
9781912105878
Book Title
How to Market a Book : Third Edition
Publisher
Curl Up Press
Item Length
8 in
Publication Year
2017
Format
Trade Paperback
Language
English
Illustrator
Yes
Item Height
0.7 in
Author
Joanna Penn
Genre
Language Arts & Disciplines, Business & Economics
Topic
Marketing / General, Authorship, Advertising & Promotion
Item Weight
11.2 Oz
Item Width
5 in
Number of Pages
318 Pages
Category

About this product

Product Identifiers

Publisher
Curl Up Press
ISBN-10
191210587X
ISBN-13
9781912105878
eBay Product ID (ePID)
11038768444

Product Key Features

Book Title
How to Market a Book : Third Edition
Number of Pages
318 Pages
Language
English
Publication Year
2017
Topic
Marketing / General, Authorship, Advertising & Promotion
Illustrator
Yes
Genre
Language Arts & Disciplines, Business & Economics
Author
Joanna Penn
Format
Trade Paperback

Dimensions

Item Height
0.7 in
Item Weight
11.2 Oz
Item Length
8 in
Item Width
5 in

Additional Product Features

Intended Audience
Trade
Reviews
"Joanna is not just a go-to-expert for writers, she's a go-to-expert for the experts like myself. She's been working continuously as an author and entrepreneur for more than a decade, and has connections and conversations with people across the publishing industry that put her insights and advice into a class of their own." Jane Friedman, Author, Publishing Consultant, Speaker. www.JaneFriedman.com "Joanna Penn has an intuitive understanding of how marketing works and how that pertains to the unique challenge of reaching readers and selling books. Her advice is always practical, actionable, and - most importantly of all - effective." David Gaughran, author, Let's Get Digital and Let's Get Visible "There are thousands of books about how to sell books but this is one of the few written by someone who walks the talk. A bestselling author herself, who has shared every step of her publishing journey with empathy and generosity, Penn is an inspiration to multitudes of writers. Whether you're an indie, trade published or hybrid author, whether you are just starting out or have already sold widely, whether you love marketing or hate it, you will learn from this book." Orna Ross, Author and Director, Alliance of Independent Authors. "Joanna Penn's wonderful podcast was a major influence on me when I was a struggling author, trying to work out how to get readers to discover my first self-published books. Her non-fiction, too, has been a life-saver, and this revised edition of How to Market a Book is filled with her hallmarks: a thorough approach, comprehensive scope and a delivery that is patient and easy to read in a way that is 100% "Joanna." I commend it to new authors, but also to experienced veterans who would benefit from a review of their marketing to ensure that they are up to date with the most current thinking." Mark Dawson, bestselling thriller author and creator of the Advertising for Authors course and the Self-Publishing Formula podcast "The Third Edition of Joanna Penn's How to Marketing a Book does not disappoint! Book marketing changes fast, and with this updated content Joanna solidifies this book's place as one of the must-read books on every author's bookshelf." Jim Kukral, www.BusinessAroundABook.com and the Sell More Books Show podcast "Right now, self-publishing is a wide open opportunity for writers. But it's a confusing and increasingly competitive field. Joanna Penn is one of the guides I rely on to help me navigate the maze, make better marketing decisions, and sell more books. If you read this book, she'll do the same for you." Mark McGuinness, Poet, Coach and author of Productivity for Creative People and Resilience: Facing Down Rejection and Criticism on the Road to Success
Dewey Edition
23
Dewey Decimal
808.02
Synopsis
Do you want to sell more books and reach more readers? Do you want to discover how to build an author career for the long-term as well as spike your book sales right now? This book will show you how., Do you want to sell more books and reach more readers? Do you want to discover how to build an author career for the long-term as well as spike your book sales right now? If you don't know much about marketing, don't worry. We all start with nothing. I'm Joanna Penn and back in 2008, I had no book sales, no audience, no website, no social media, no podcast, no email list. No nothing. Now I'm a New York Times and USA Today bestselling author of thrillers and non-fiction. My books have sold over 500,000 copies in 83 countries, and I'm an award-winning creative entrepreneur and international speaker, making a multi-six-figure living with my writing. Learning how to market my books and my personal brand changed my life. Yes, you need to write an awesome book, but you also need to know how to get it in front of the right readers. How to Market a Book is for authors who want to sell more books, but it's also for those writers who want to think like an entrepreneur and build a long-term income. It's for traditionally published authors who want to take control of their future, and for self-published authors who want to jump-start a career. There are short-term tactics for those who want to boost immediate sales, but the focus of the book is more about instilling values and marketing principles that will help your long-term career as a writer. It's also about going beyond just the book because these methods can take you from being an author into making money from other products, professional speaking, and creating opportunities that you can't even imagine yet. In this completely updated Third Edition, you'll discover the marketing principles that stay consistent even when tactics and tools change; how to optimize your book for discovery on the book sales sites; how to use short-term spike sales and paid ads; how to build an author platform for the long term including content marketing, blogging, podcasting, video and more; plus how to launch your book and create a marketing strategy that suits you.
LC Classification Number
PN161.P4 2017

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    The notepad was wrapped well and arrived on-time and in good condition. It looks just like it’s on-line picture and is very cute. I also received an extra bonus item so a big thank you for that. I am very happy with my purchase and would buy from this seller again.
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    Perfect!! The item was new in packaging as described and was packaged very well so it did not get damaged or bent in transit. It looks exactly like the pictures and definitely still looks brand new. Such good quality and a great value for the price. I can’t wait to add it to my desk collection!
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    Fast shipping and great communication. Thank you